Similar names, similar fields -- still OK?
May 15, 2007 10:45 AM Subscribe
I'm working on a portfolio site that will collect my work in a particular realm and serve as the front for that side of my career. I had planned to use a domain I've owned and marginally used for several years. It struck me that I should check on whether there are other companies with a similar name...
posted by me3dia to work & money (3 answers total) 2 users marked this as a favorite
What I discovered was that not only is there a company with a very similar name -- [Blank Blank] Media vs. my [Blank Blank] Communications -- but it's a bigger player in the same field as me, although with a different business model (publisher vs. contractor).
I've had my site up, with the [Blank Blank] Communications name on it, since 2003, while this competitor formed just last year. However they're much higher profile (my site's been dormant since about the time they launched) and, you know, an actual company instead of just an unofficial DBA. Complicating matters (or maybe not) is the fact that this other company's website is currently down, and one of its high-profile founding partners just left. Some of the company's properties no longer list it as the owner, instead just listing the remaining partner. So the name may be being abandoned, but without checking with them it's hard to know.
So here's my dilemma. Can I get away with a disclaimer on my site stating that I have no connection to the other company, or should I steer clear altogether and find a new name? Or is the Media/Communications difference big enough that it doesn't matter?