I'm the senior producer of a public radio show whose content is used in several contexts:
- a weekly radio show (formatted to the NPR clock and with FCC-regulated censorship);
- a traditional CD/MP3 download containing only the meat of the show, minus all the radio formatting and station breaks and such;
- a series of apps for educational use.
My challenge is that our show is losing station carriage because it is very, very long (two hours) and also arts-focused. Nowadays, public radio is all about news and first-person storytelling in short bites, and we're losing a decades-long battle for coverage. I've been tasked with finding a new way to get the show out that doesn't involve terrestrial broadcasts ... which, in most cases, means a podcast. Obvious, yes?
Unfortunately, because we also
monetize the same content through a separate Audio Sales division, I have been forbidden from making the radio show available as a free podcast. We have a popular Soundcloud stream, but doing a downloadable version of the same thing is considered verboten. (They don't care if people find ways around the restriction like using file downloaders, because it has to do with our
intent, not what people may do independently to jailbreak the system.)
I've been trying to find a middle ground between the podcast and the stream that would allow folks to listen to our extensive back-catalogue of broadcasts on-the-go. The best-case scenario here would be a branded app that would include the last 50-100 episodes of our radio show, available on-demand, but not
I contacted libsyn
, but unfortunately their (otherwise excellent) podcasting and app service will not allow us to completely disable downloads. I'm not sure who the other players in this area are, short of paying thousands of dollars to have someone design such an app from scratch. Any thoughts?