Crash course in promoting visual artists
May 18, 2010 2:37 PM Subscribe
How can I get the inside scoop on the business of selling art?
posted by crackingdes to media & arts (10 answers total) 15 users marked this as a favorite
Several of my favorite people are talented visual artists working in photography, painting, drawing, and/or printmaking. I'd like to learn more about the business side of making it as a successful artist, so that I can help them promote their work.
I enjoy networking, relationship building, creative promotion and all that kind of thing; I've had some success using these abilities in other fields. But I know very little about the specifics of how to succeed in the art world. How to get a gallery show, how to obtain representation, how to work with art dealers, how to get press and publicity. What's considered classy and what's considered gauche. How artists really get discovered.
Some other things which might be relevant:
1. No artistic talent or interest myself -- I'm just a fan.
2. Some knowledge of art history and the current art world, based on college classes and dilettante interest.
3. I live in NYC so I can easily go to galleries, parties, etc.
4. In case the above sounds presumptuous, this question was inspired by a request for my help... I'm not just butting in.
Can you recommend books? Magazines? Articles? Blogs? NYC events? Or general tips and ideas based on your experience?