Why doesn't Gmail understand what kind of spam to advertise?
November 21, 2006 2:27 PM Subscribe
How advanced are Google Ads
, really? I thought we were all frightened of Google mining our GMail accounts to serve targeted ads. But when I check the spam folder of my GMail account, all I get is adverts for recipes ("Ginger Spam Salad - serves 1, refrigerate overnight
") using the food product Spam!
posted by skylar to Computers & Internet (15 answers total) 1 user marked this as a favorite
- makes 4 servings; Creamy Spam Broccoli Casserole
- makes 8 servings; French Fry Spam Casserole
- Bake 30-40 minutes; Spam Skillet Casserole
- Broil until golden; Spam Breakfast Burritos
- bake 5-10 minutes, serve with salsa.... the list goes on.
Is this serious? Or is it an ingenious, if comical, guerilla marketing technique?
Isn't spam a valuable ad word? Is it just me, or has this company bought up all references to spam within Gmail spam folder (at least in the UK, where I'm based)...? And surely if Google is so clever it can figure out that spam as used in recipes has nothing to do with the kind of spam that ends up in their junk mail folders.
Please, fellow Metafilter users, explain my folly and show me what I'm misunderstanding here.