Gimme dat word
November 21, 2019 11:28 AM   Subscribe

Creative manager looking for the exact right word to describe a brand. Is there a word that means "Able to customize and adapt based on your needs because of how absolutely, thoroughly knowledgeable and experienced we are"? Caveat: it can't be "solution-oriented" because it sounds so meaningless to me.
posted by moons in june to Media & Arts (22 answers total)
 
Expert.
posted by kindall at 11:31 AM on November 21, 2019 [1 favorite]


Bespoke.
posted by seanmpuckett at 11:38 AM on November 21, 2019 [12 favorites]


Expert.
Or if you want to invent a term, maybe Flexpert. :-)
posted by kindall at 11:39 AM on November 21, 2019 [7 favorites]


Nimble.
posted by rekrap at 11:45 AM on November 21, 2019 [3 favorites]


agile is kind of buzzwordy in that way...
posted by coevals at 11:47 AM on November 21, 2019


Tailored
Personalized
Customized
posted by sallybrown at 12:02 PM on November 21, 2019 [2 favorites]


Flexible expertise
posted by Tell Me No Lies at 12:31 PM on November 21, 2019 [2 favorites]


Adept, capable
posted by wellifyouinsist at 12:35 PM on November 21, 2019


Tailored. Maybe attuned, or insightful but those seem more like descriptors of the experience you're trying to evoke than standalone words.

Another option would be styling the client-facing personnel selling the product or providing the service a certain way, such as "counselors" or "advisors" rather than "associates" or whatever.
posted by snuffleupagus at 12:42 PM on November 21, 2019


Boutique
posted by calgirl at 1:03 PM on November 21, 2019


Responsive
posted by dlugoczaj at 1:26 PM on November 21, 2019


Adaptable expert.
posted by Sassyfras at 1:52 PM on November 21, 2019


Somehow, I both love and hate "Flexpert."
posted by moons in june at 2:12 PM on November 21, 2019 [3 favorites]


I hate 'flexpert' but in a 'yeah, that's catchy' way.
posted by snuffleupagus at 2:27 PM on November 21, 2019 [1 favorite]


Metamorphic, metamorphosis.
posted by BoscosMom at 3:04 PM on November 21, 2019


agile is kind of buzzwordy in that way...

Though if your customers are adjacent to software or engineering, they will likely think of "agile" as having a more specific meaning.
posted by nebulawindphone at 3:16 PM on November 21, 2019


Incisive, Incision
posted by unearthed at 4:25 PM on November 21, 2019


Concierge
posted by everythings_interrelated at 4:33 PM on November 21, 2019 [3 favorites]


Expertly customized

Those two words are fairly common, but the combination sounds really exciting to me. Also, it's not trying too hard, which to me implies that it doesn't *need* to try hard because it's so truly great.
posted by amtho at 5:56 PM on November 21, 2019 [4 favorites]


Savvy
posted by katra at 7:19 PM on November 21, 2019


Interpret, Interpreter - requires extreme mental agility and matching all of a situations' nuance, 'cause that sounds like what you're talking about; unpacking a hard problem, solving it and then translating the solution into your clients language to fit their world view.
posted by unearthed at 9:48 PM on November 21, 2019


Sommelier
posted by bluebird at 4:31 AM on November 22, 2019


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