How can a new company track leads submitted via its website through the sales and post-sales process, simply, automatically, and online?
I'm helping to start a small company (well, it's really a division of a larger consulting firm) that is selling a one-off product/service to non-profits.
Through AdWords, I have managed to attract nearly 30 leads a day (which I'm quite pleased with, considering the cost of our product). Problem is, each lead comes into my inbox - as well as my partners' - as emails. (I believe the site is an ASP.net site, with form submissions. I'm pretty clueless, though).
Is there a way that each of these emails, which is a filled out form, could automagically be imported, fields intact, into some sort of database (ideally, online, but not necessarily).
Even better, would be if we could add notes to each lead ("Joe called Org on 30/1/08 and was asked to call back in a week") and automated reminders ("2/7/08: Joe- Call Org back"), and results ("2/12/08: Product Sold for $999,999.95") and more followups (8/12/08: "Call Org to find out how product was used; interested in more?")
This all would have to be (1) not crazy-expensive (2) easy to use (3) ideally, usable by people in different continents (ie, online?).
I suppose, all else fails, a Google Spreadsheet could take care of some of this, but I'm looking for a frictionless solution that would import our leads, fire off reminders, integrate with our address books and calendars, etc.
I've seen this
question, but it didn't seem exactly right and didn't get the types of responses I'm hoping for. Honestly, I'm not quite sure even what I'm looking for or if it exists in our price range...
I'm not scared of a little bit of mucking around, as long as that's only for the setup. It would have to be foolproof for the other end users.