starting a museum: advice?
August 28, 2007 12:43 PM Subscribe
Starting a for-profit museum: Lots of questions inside.
posted by luser to Work & Money (7 answers total) 2 users marked this as a favorite
I'm considering starting a small for-profit museum and want to learn as much as I can about starting & running one profitably. So my questions are many:
I understand the difference between for-profit and NP might be academic to the casual visitor, but what have been your experiences visiting museums you understood to be for-profit enterprises (probably were very pop-culture-y, probably had noticeably prominent retailing operations, probably spent a ton on marketing)? The R&R Hall of Fame in Cleveland and the Spy Museum in DC are examples, but way bigger than I'm contemplating, so if you've seen any smaller, quirkier ones, I'm particularly interested in those. What did you enjoy about them? What did you feel was not well-done?
How could I learn more about the economics of these types of museums, such as cost of servicing each visitor, typical income via retail vs. via admission, revenue per square foot, etc.?
Where could I get advice on the arrangement of the exhibit area and overall - I guess it's -- interior decorating? I know it's a big mishmash of retail sales, educational, and maybe even restaurant design, but this is very much a bootstrap effort so it has to be done on the cheap and I'm a marketer, not a designer.
Business plan. I know I need one because I want to attract financing -- are there templates for this kind of operation?
Any other thoughts welcome!