Photography pros: I've been approached by an editor who wants to publish my photos, and he asked me for my rates. I never sold a photo before. How do I price them?
(I realize there are a few previous postings on the subject, but most were 3+ years ago, so I thought I'd ask again and see what comes up.)
I took photos of a parade a few months ago. An editor for a small, local travel guide wants to use them and asked for my rates, but I have no idea how to price them. I read all the links on previous threads (this thread
was very helpful), but I'm still lost on figures.
I'm in New York City, if that makes any difference. This is also where the parade happened and where the guide will be published and sold. They will credit each individual photo on the caption.
The guide will be distributed for free AND sold on bookstores. It will run twice a year. Although they call it a "travel guide" I assume they're mostly of local interest and small, as each sells for about 5.00 dollars. They sell adds on it for anywhere between 400.00 (1/8 page) and 7,000.00 (2 page spread).
Does the number of copies on each edition affect the price I should charge?
Do I give a price for each individual photo, or a batch?
Do I ask for a copy of their standard contract to take a look?
Not only are there many people all over the images - busy parade - but the best photos are closeups. I don't have model releases. Does travel-guide photography count as editorial?
PLEASE, if you have any idea on what photographers charge and/or an opinion on how much an amateur should charge on a first time sale, GIVE ME FIGURES!
I don't know if I should go 100 or 1,000 so actual numbers would be greatly appreciated!