Examples of PR pitches in English

March 4, 2018 12:30 PM

At our PR agency, I‘m the person who‘s best at writing in English. Consequently, when we‘re trying to win a new international client, I get asked to vamp up the presentation. But I don‘t really know how to „talk PR“ in English and would really love to see some examples of pitches that could help me learn how certain expressions are used.

Do you know where I could find examples (obv. names and identifying details removed)?

Prospective clients (often local subsidiaries of international companies) know we‘re a local company, like our competitors, and they don‘t actually require our English presentation to sound polished - but I personally want it to!

I learn best by absorbing examples, so I thought I‘d ask - where can I find examples of PR pitches? If that‘s not possible, what else should I read that would help me short term?

posted by Omnomnom to Writing & Language (1 answer total)

I would google something like "pr pitch template" or "media pitch template" or "pr presentation template" etc. and see what you can find. I seriously doubt there's a website that just has access to documents used for pitches but I'll be interested to see if anyone else responds.
posted by AppleTurnover at 5:02 PM on March 4, 2018