How do I use the word 'redeem'?
January 26, 2013 1:12 PM Subscribe
I am writing copy for a loyalty program that has the usual 'earn points and redeem them for rewards' message. However, I'm getting confused about how to use the word redeem. Is it better/right to say 'redeem points for products such as laptops', or redeem points on products such as laptops' or 'redeem points against products such as laptops'? I am also considering suggesting we use the word 'spend' instead. It's a simpler and older word, and less tricksy to use. Would that be better? Any thoughts?