Honey Maid Graham Crackers Aren't Recession Proof- Did they secretly change the recipe?
October 21, 2011 3:01 PM Subscribe
Did Honey Maid Graham Crackers... change more than the size of there product?
I've been eating Honey Maid Graham Crackers with milk for 25 years and my dad has been doing the same for 45 years. I just called him up (we're 3000 miles apart) and he confirmed that our beloved Grahams and milk is broken. The product no longer stays congealed and instantly turns to a dusty powder.
Is there any sort of USDA regulatory website where I can confirm that the product ingredients have changed?
I've tried google for old nutrition facts, but can't find an old version that lists the ingredients.
I've been eating Honey Maid Graham Crackers with milk for 25 years and my dad has been doing the same for 45 years. I just called him up (we're 3000 miles apart) and he confirmed that our beloved Grahams and milk is broken. The product no longer stays congealed and instantly turns to a dusty powder.
Is there any sort of USDA regulatory website where I can confirm that the product ingredients have changed?
I've tried google for old nutrition facts, but can't find an old version that lists the ingredients.
Response by poster: Same list as that one you linked to Erika B
Comparing that one two this one on Google Images: http://www.quitehealthy.com/nutrition-facts/food-labels/labelL221461.gif
There are two distinct differences:
New:
Serving Size: 31g
Dietary Fiber:1g
Old: Serving Size: 60g
Dietary Fiber:6g
So it's clear that something changed, but the image above doesn't list a list of ingredients
posted by matimer at 3:25 PM on October 21, 2011
Comparing that one two this one on Google Images: http://www.quitehealthy.com/nutrition-facts/food-labels/labelL221461.gif
There are two distinct differences:
New:
Serving Size: 31g
Dietary Fiber:1g
Old: Serving Size: 60g
Dietary Fiber:6g
So it's clear that something changed, but the image above doesn't list a list of ingredients
posted by matimer at 3:25 PM on October 21, 2011
I'd just call them and bug them until someone tells you what's up.
Kraft Foods Global, Inc.
Global Consumer Relations
1 Kraft Court
Glenview, IL 60025
1-800-622-4726
posted by jessamyn at 3:32 PM on October 21, 2011 [3 favorites]
Kraft Foods Global, Inc.
Global Consumer Relations
1 Kraft Court
Glenview, IL 60025
1-800-622-4726
posted by jessamyn at 3:32 PM on October 21, 2011 [3 favorites]
Based on some googling, it appears that they have indeed changed something.
I'm not a frequent graham cracker consumer, but they were invented in my hometown, so I have a fondness for them. I hope someone knows a reasonable alternative to Honey Maid.
posted by sciencegeek at 3:40 PM on October 21, 2011
I'm not a frequent graham cracker consumer, but they were invented in my hometown, so I have a fondness for them. I hope someone knows a reasonable alternative to Honey Maid.
posted by sciencegeek at 3:40 PM on October 21, 2011
I was thinking of asking this question myself, but about the taste. In the last year or so I've had a box with crackers with way too much vanilla in it, and a box with crackers with more ginger than normal (which actually was an improvment IMO).
posted by ShooBoo at 3:41 PM on October 21, 2011
posted by ShooBoo at 3:41 PM on October 21, 2011
Kraft has been increasing the amount of whole wheat in their products. I found a listing on Amazon that appears to show the old ingredients:
Enriched Flour (Wheat Flour, Niacin, Reduced Iron, Thiamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Sugar, Partially Hydrogenated Soybean Oil, Graham Flour, Honey, High Fructose Corn Syrup, Leavening (Baking Soda, Calcium Phosphate), Salt, Artificial Flavor, Malted Barley Flour.
posted by stefanie at 4:03 PM on October 21, 2011 [1 favorite]
Enriched Flour (Wheat Flour, Niacin, Reduced Iron, Thiamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Sugar, Partially Hydrogenated Soybean Oil, Graham Flour, Honey, High Fructose Corn Syrup, Leavening (Baking Soda, Calcium Phosphate), Salt, Artificial Flavor, Malted Barley Flour.
posted by stefanie at 4:03 PM on October 21, 2011 [1 favorite]
Yes! It has definitely changed. I was rather *pissed* to find that the box of Honey Maid Graham Crackers contained about 3/4 the amount of crackers in the same old box. And they taste pretty bleh. Too much filler. It's a sad, sad state of affairs.
(Tom's of Main toothpaste, now Tom's of Colgate-Palmolive, also changed and downsized their tube. Didn't downsize the price, though!)
posted by amanda at 4:22 PM on October 21, 2011
(Tom's of Main toothpaste, now Tom's of Colgate-Palmolive, also changed and downsized their tube. Didn't downsize the price, though!)
posted by amanda at 4:22 PM on October 21, 2011
Yes, they did.
It seems to have started with Costco about 3 or 4 month ago. They tasted "burnt" and kinda stale.
Recently, the ones from the grocery store have acquired this taste as well.
I'm not sure if it was a phased roll-out or running through old stock or what, but it sucks, since now we can't find the older style anywhere around here(PNW).
I can't comment on their milk cohesiveness, but if they've changed the formula, it wouldn't be surprising.
posted by madajb at 5:18 PM on October 21, 2011 [1 favorite]
It seems to have started with Costco about 3 or 4 month ago. They tasted "burnt" and kinda stale.
Recently, the ones from the grocery store have acquired this taste as well.
I'm not sure if it was a phased roll-out or running through old stock or what, but it sucks, since now we can't find the older style anywhere around here(PNW).
I can't comment on their milk cohesiveness, but if they've changed the formula, it wouldn't be surprising.
posted by madajb at 5:18 PM on October 21, 2011 [1 favorite]
Ugh. I had the same experience with some Trix. Just not as disgustingly/deliciously sweet as they used to be. I intend to complain, so should you. It is fine to want to add products with more allegedly healthy things in them, but messing with the formula of the original is verboten IMHO.
posted by gjc at 8:32 PM on October 21, 2011
posted by gjc at 8:32 PM on October 21, 2011
I have a box in my pantry with a date of April 7, 2010. (Please don't think poorly of me.)
Here is the ingredient list:
Unbleached enriched flour (Wheat flour, Niacin, Reduced Iron, Thamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Sugar, Graham Flour (Whole Grain Wheat Flour), Soybean Oil and/or Partially Hydrogenated Cottonseed Oil, High Fructose Corn Syrup, Honey, Leavening (Baking Soda and/or Calcium Phosphate), Salt, Artificial Flavor, Soy Lecithin - an emulsifier, Cornstarch.
Contains wheat, soy.
Calories: 130; Calories from fat: 25
Total Fat: 3g
Sat fat: 0.5g
Trans: 0g
Poly: 1.5g
Mono: 0.5g
Chol: 0mg
Sodium: 190mg
K: 40mg
Total carbs: 24g
Fiber: 1g
Sugars 8g
Protein 2g
No vitamins; Iron 6%
It appears that they have removed some ingredients (HFCS) and switched the ratio of others around.
posted by Addlepated at 9:23 PM on October 21, 2011 [2 favorites]
Here is the ingredient list:
Unbleached enriched flour (Wheat flour, Niacin, Reduced Iron, Thamine Mononitrate [Vitamin B1], Riboflavin [Vitamin B2], Folic Acid), Sugar, Graham Flour (Whole Grain Wheat Flour), Soybean Oil and/or Partially Hydrogenated Cottonseed Oil, High Fructose Corn Syrup, Honey, Leavening (Baking Soda and/or Calcium Phosphate), Salt, Artificial Flavor, Soy Lecithin - an emulsifier, Cornstarch.
Contains wheat, soy.
Calories: 130; Calories from fat: 25
Total Fat: 3g
Sat fat: 0.5g
Trans: 0g
Poly: 1.5g
Mono: 0.5g
Chol: 0mg
Sodium: 190mg
K: 40mg
Total carbs: 24g
Fiber: 1g
Sugars 8g
Protein 2g
No vitamins; Iron 6%
It appears that they have removed some ingredients (HFCS) and switched the ratio of others around.
posted by Addlepated at 9:23 PM on October 21, 2011 [2 favorites]
If the problem really is too much whole wheat in the new recipe, perhaps you should try out other brands and see which one you like? So far my favorite variant has been a store generic brand, actually.
posted by Deathalicious at 4:41 AM on October 22, 2011
posted by Deathalicious at 4:41 AM on October 22, 2011
Response by poster: I'm not sure what this means... but the fact that no one ever Googled "Honey Maid" before 4th Quarter of 2010 on Google Trends means something: http://www.google.com/trends?q=honey+maid&ctab=0&geo=all&date=all&sort=0
posted by matimer at 12:59 PM on October 22, 2011
posted by matimer at 12:59 PM on October 22, 2011
This thread is closed to new comments.
And have you compared the ingredients to the ones listed on the website? If this is a recent change, my (long, extensive) experience with corporate websites is that they are updated VERY slowly. This may well be a list of the old ingredients.
posted by ErikaB at 3:17 PM on October 21, 2011