Less Schlub, More Superhero, No Sports Team Logos
May 11, 2010 12:46 PM   Subscribe

Question for the ladies: Looking for the "killer app" look in guy's casual and athletic wear without the sports team logos. What's the male version of Lululemon or Athleta?

Yes, I know Lululemon offers men's clothing, but that's not exactly what I mean.

I think I could take any woman in decent shape, dress them near-exclusively in stuff from Lululemon or Athleta, and it would work for them in the eyes of most guys. It's just all clean lines that make women look healthy and vibrant.

I'd like the male equivalent of that -- if someone like Jillian Michaels were a guy, what would he be wearing?
posted by Cool Papa Bell to Clothing, Beauty, & Fashion (15 answers total) 17 users marked this as a favorite
 
Nau.
posted by xo at 12:54 PM on May 11, 2010 [1 favorite]


I would consider browsing lululemon for men, their t-shirts are awesome and never change shape. They are making shorter shorts, which I think are the way to go for fit athletic people. I'm talking at least 2 inches above the knee, and combined with a pair of Onimusha Tiger sneakers and you're looking the part.

American apparel t-shirts are nice and usually cut very well, but made of cotton and so less than ideal for extensive fitness use.
posted by dobie at 12:56 PM on May 11, 2010


Sorry, are you looking for clothes to wear to the gym, or clothes to wear out on dates or to events where you might meet someone you want to date? Because I think that most women who care about clothes would tell you that what "works for them" is a guy who knows how to dress appropriately for the situation, which means leaving athletic wear at the gym.
posted by decathecting at 12:57 PM on May 11, 2010 [6 favorites]


Icebreaker.
posted by craven_morhead at 12:59 PM on May 11, 2010


I don't know what "killer app" means in reference to clothing...or anything at all, really. But I always think classic Puma stuff is very sexy, and CW-X has a futuristic design, and MPG has hi-tech jackets and shirts.
posted by Juicy Avenger at 1:03 PM on May 11, 2010


Newer rugby jerseys are usually athletic cut and look better than an old tshirt.
posted by electroboy at 1:05 PM on May 11, 2010


No sweatpants.
posted by barnone at 1:06 PM on May 11, 2010


In addition to nau (which I love and is quite high quality), icebreaker and ibex are what I think in this vein.
posted by crush-onastick at 1:06 PM on May 11, 2010 [1 favorite]


Also yeah I'm thinking work out/being athletic clothes. For everything else, you should check out the Gilt Group, and me-mail if you want an invite thingy. It's really nice designer, but mostly inconspicuously branded clothes with decent discounts.
posted by Juicy Avenger at 1:08 PM on May 11, 2010


I think the reason this doesn't really exist is men's sportswear is basically about 2 things:

1) hero worship (hence, team logos/player jerseys)
2) sport specific functionality

Cycling/ski/surf/tennis/outdoors/you name it specific clothing isn't really about lifestyle. The real stuff can often make you look pretty dorky out or context (or even in context).

Note that just about every athletic brand has streetwear specific lines or items, with are all about trading raw functionality for fashion consciousness. This stuff is often dismissed as good enough "to walk around town" but not something you'd want to use if you were engaged in the activity seriously.
posted by NoRelationToLea at 1:13 PM on May 11, 2010


I like Under Armour for both guys and gals, as long as you stay away from the overly-logofied stuff. Brooks makes some really cool-looking running shirts. If you have the body for it, rashguards look really hot. And Puma and Adidas are reliable bets for both athletic and casual wear.

(And, although I would wear Lululemon to the office if they'd allow it, decathecting is right. I think it's fine to hang out in sporty stuff, but maybe not so much if you're trying to impress someone.)
posted by Metroid Baby at 1:15 PM on May 11, 2010


Under Armour
posted by Blazecock Pileon at 1:15 PM on May 11, 2010


I like Icebreaker, Arc'terx, Prana, and ExOfficio.
posted by foodgeek at 1:40 PM on May 11, 2010


I don't know what "killer app" means in reference to clothing...or anything at all, really.

It means an application that's so great it makes consumers want to buy a whole operating system.
posted by Jaltcoh at 1:51 PM on May 11, 2010 [3 favorites]


This stuff is often dismissed as good enough "to walk around town" but not something you'd want to use if you were engaged in the activity seriously.

Sportswear-as-casualwear is a dominant look where I grew up, to the point where it's actually unusual to see someone out and about not wearing a tracksuit. Speaking as a female, sportswear outside the gym is really unappealing to me. The fabrics are nasty and the cut is rarely flattering even if one is in shape.
posted by mippy at 3:21 PM on May 14, 2010


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