Best resources for digital marketing info?
April 2, 2010 8:10 AM   Subscribe

Digital marketing filter. So what resources other than the obvious (mashable, etc) should I be reading in my position as digital marketing mgr for a consumer brand? Books, websites, podcasts - everything is welcomed.
posted by UMDirector to Work & Money (4 answers total) 11 users marked this as a favorite
subscribe to adweek (physical or digital) and mediabistro email newsletters.
posted by archivist at 8:13 AM on April 2, 2010

I work in digital marketing as well. My current must must must reads include: O'Reilly Radar,, Marginal Revolution, A VC, The Daily What, apophenia and Tweetage Wasteland.
posted by GatorX3 at 9:50 AM on April 2, 2010 [3 favorites]

I like the Marketing Over Coffee podcast. Can be a little basic, but it always gets me thinking.

Marketing Sherpa often has good information.
posted by willnot at 4:58 PM on April 2, 2010

Also, Seth Goden is worth paying attention to. Matt Cutts works for Google and seems to be the first word on SEO type stuff.
posted by willnot at 5:03 PM on April 2, 2010

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