I have eight months until a big book release, and I figure my main job until then is to promote my blog and my book. So how do I go about that in an effective way? I know *some* of what I'm supposed to do (write lots of good blog content, guest post a lot, get backlinks), but even for those parts, I imagine there are better and worse ways of going about it (asking people to link to certain articles doesn't seem to work very well, and I haven't had much luck with guest posting offers lately.) Any good books or articles on this subject? Or suggestions of your own?
What are some specific ways that I can promote a soon-to-expire Kickstarter project? I've heard that projects sometimes gain momentum from that "act now!" boost, but how do I tap into that segment of the funding crowd? [more inside]
Any advice on designing/ordering promotional postcards? [more inside]
I want to promote my Young Adult fantasy novel about Morgan le Fay on the web. The biggest audience should be young women and libraries; Wiccans, medieval re-enactors and King Arthur fans would dig it, too (I hope). How can I best promote the book myself? What sites and blogs should I contact? Are author's tours effective? What should I definitely put my efforts into and what's not worth my time? [more inside]
Calling all Mefite book authors (especially nonfiction types): what was the single most effective thing you did to promote sales? [more inside]