Our company once had a full fledged marketing department but after years of downsizing we're on our own. Some of my coworkers want to build brand awareness ahead of projects that will be rolling out in the new year. They have the green light from higher ups but no one knows what to do and where to start. How can self motivated individuals learn a crash course in business marketing? [more inside]
A couple of months ago I finally got out of bridging visa hell and obtained my Australian permanent residency. What can I do with it? [more inside]
Are our Puerto Rico plans realistic? And how best to get around? [more inside]
I just found out I'm going to be interviewed for a PR thing for my workplace tomorrow, and it will air on local news. Exciting! But I'm so worried I will look bloated/saggy/dull/sleepy or talk with a lisp or a weird accent or completely lose my mind and stare blankly at the camera, sweating. What are some tips to help me look, feel, and speak at my best? [more inside]
I'm looking for a tagline to use this year on print and web PR for a small literary science fiction and fantasy convention that riffs off of 2001: A Space Odyssey. [more inside]
As the person handling promotion for a large event, I videotaped a talk that was free and open to the public. The talk was a part of this event. Part of my job has been to record post about the event, pics, snippets of video, etc. But then the speaker lost it. Did I do something terribly wrong? [more inside]
I now have a newfound respect for PR and the rules of engagement. I took your advice and narrowed down my contact list from 800. I'm individually emailing journalists, bloggers and editors, asking them to list us in their calendars or mention us in a blog post. So far I'm not getting any response. This is bad, right? [more inside]
I'm handling PR as a volunteer for a nonprofit for a month. I'm fairly new to dealing with the media. I've read PR for Dummies, looked at online resources and related questions on askme. I found some great stuff, but no answers to these questions. [more inside]
I'm a professor, at a pretty good school in a non-STEM type field. I like my current gig. I would like to move up to an even better gig, in a better location. The standard m/o for such things is a) produce a lot of good research, and b) wait for people to notice it. I'm already doing a). I don't really want to wait around for b). Catch: blatant shameless self-promotion both looks icky and off-putting and signals lack of commitment to current gig. Possible solution: hire a very discrete PR person. To do... what? Does such a thing exist, for individuals, who need attention from really specific groups of people? Or is this just a really ridiculous idea?
How do I describe my goals and interests to a contact in the PR field? [more inside]
We need Event PR. So... where do I start and how do I tell if they're a decent firm? [more inside]
I'm looking for a new job, and I find myself applying to a lot of positions with "communications" in the title. The positions seem like they'd be good fits, and I meet most of skill/experience/competency requirements, but I've never held a "communications" position, per se. What can I do to bolster my communications credentials and address this deficit in interviews? [more inside]
I have eight months until a big book release, and I figure my main job until then is to promote my blog and my book. So how do I go about that in an effective way? I know *some* of what I'm supposed to do (write lots of good blog content, guest post a lot, get backlinks), but even for those parts, I imagine there are better and worse ways of going about it (asking people to link to certain articles doesn't seem to work very well, and I haven't had much luck with guest posting offers lately.) Any good books or articles on this subject? Or suggestions of your own?
I need to market my software and my friends told me about a couple of PR websites but I can't recall them now. [more inside]
I am a recent PR/communications graduate. I was wondering if there was a place to find freelance/volunteer opportunities in order to build my resume and experience?
Graduating soon with a BA from a Canadian Uni. Job search help please. I have two years writing experience.
Graduating in June with a BA Philosophy. I have two years journalism experience. I'm currently searching for jobs through my network and linkedin. Help please! [more inside]
Networking Etiquette. I am starting out on a new job search, and I was hoping to learn some pointers in networking etiquette. I have recently received a graduate degree in Public Relations/Communications. My main contacts are people in my program and professors. I am interested in what is the proper manner to introduce myself to people outside of my current circle with the ultimate aim of landing a job in this field. I appreciate any advise you may have. Thanks!
How do you spot an amateur in your trade, profession, or hobby? Specifically, what are some examples of things that people without experience do, while attempting what you do or know well, because they don't know any better that make their lack of experience obvious? [more inside]
How hard would it be for me (a "mainlander" of non-Latina heritage, with no connections) to get a job in Puerto Rico? And if I did get a job there, would I like living there? [more inside]
I need to purchase network cables and other computer cables from a vendor to ship to Puerto Rico from U.S., to arrive at most 1 week from now. Please recommend vendors with decent prices on network cables and the like.
My company would like to get our logo printed onto custom decals, for distribution at an industry event. Caveat: these are for sticking onto laptops, so they're not allowed to be adversely affected by heat. [more inside]
How do I prepare for a career in public relations? [more inside]
How is the best way to cold call companies to solicit them with your resume (and bonus, what is the best way to phrase "Inordinately useful!" as a job description when pitching self to employers) [more inside]
What are the best industry databases for C-level and Director level contact information, specifically in Entertainment, Sports, Finance, and Fashion? [more inside]
Applying for jobs that fall broadly into the Marketing, PR & Communications field, and need a quick reality check on the issue of qualifications and experience. [more inside]
Books on communications/PR [more inside]
How do I make solar "sexy"? [more inside]
Who can I contact regarding a Snapple endorsement / sponsorship for a touring UK band? I have searched the internet for an e-mail address or phone number to no avail. Any help much appreciated. Thank you!
How do I get a good idea in front of more people? [more inside]
Graduating soon... Where do I go from here? Lots of details and sub questions... [more inside]
Currently my office, a media relations outfit, uses a news monitoring service called Meltwater News. I have found the interface clunky, slow, and we have consistently had problems with the newsletter feature. Any suggestions for a replacement? [more inside]
How can I get permission to throw a charity event at a local (NYC) museum/attraction? [more inside]
In the U.S.: Do you use a press release distribution service that you would recommend? This is for a small business (with a relatively small budget) that at the moment mainly needs coverage in a metropolitan area, but which may soon expand to online sales so it would be good to establish as much visibility as possible. More details inside... [more inside]
College senior here. What's a good job for someone that really isn't that good at anything? [more inside]
Looking for some good documentaries on advertising, marketing, public relations & consumerism to help teach an undergraduate class! We have a list of possible documentaries already (we will show selected excerpts - not the entire thing) but were wondering if we were missing anything out and what the Hive Mind might suggest! Good "teaching moment" video clip suggestions based on Mad Men and other fictional advertising/marketing/PR/consumerism-themed films and TV shows are also welcome. Or perhaps there are even good relevant scenes from documentaries which are primarily about some other topic. Thanks for any help... it's much appreciated! Full list that we already have compiled inside... [more inside]
“Canada is the essence of not being. Not English, not American, it is the mathematic of not being. And a subtle flavour - we're more like celery as a flavour”
Canadian Immigration Question. How best to assure that I acquire permanent residency in Canada by the time I graduate? [more inside]
My mom is a singer/songwriter. She asked for some help with some online-marketing, website-redesign etc type ideas, and I said "sure"! She's now got me hooked up with a whole list of "tasks" that are really beyond my skillset, and interests, and has set it up for me as a 20-hr per week job (since I'm only working part-time). I'm sure there are people who'd love to do this as an internship (she's even willing to pay!), who are interested in music/music promotion -- what are they called, how can I find them, and how do I convince my mom that she'd be better-served hiring them? [more inside]
How do I get over working for a company that I am morally and ethically against? This is my first job out of college. [more inside]
How could I (a junior in high school) eventually work in the public relations industry? [more inside]
How do I signal to the trade press that a dull company is "getting hip"? [more inside]
I get a lot of PR spam to my Gmail account. Is there a Greasemonkey script (or something else entirely) that can make this one repetitive task easier? [more inside]
Help me find this "serious game" that simulated everyday life in a third world country. [more inside]
I got offered this internship that I really don't want. Would I be foolish to turn it down anyway? [more inside]
Job_Offer_Filter: I'm a struggling freelance writer trying to (someday) break into the pr/communications field. I've just been offered a staff writer position at a small local newspaper. Does accepting the job inch me closer to my desired field? Or just burden me with a ton of unmarketable experience? [more inside]
How exactly do big PR firms calculate success fees? Do they "cap" them, or is the sky the limit? Or do they structure them so that no one would use them? Do they use the face value of AVE (1 page in newspaper = 1 page advertisement value) or do they use multiplicators?
Oh my! I've been shortlisted for a PR job at a university. AskMe, what might they ask me at the interview, and have you any tips as to how I ought answer? [more inside]
Resume-filter: I'm a PR consultant, and for the last few years my job has primarily consisted of writing statements, press releases, blog posts etc. for my clients that invariably go out under someone else's name. Now I'm writing a cover letter - can I say that my work was "forward-facing"? [more inside]
What starting salary can a recent graduate PhD in Mass Communication expect to make in the industry focusing on research (i.e., not teaching at a university)? [more inside]
I have created a website and software that I would like to promote and market. What are some creative ways to drive more traffic to my website and get people to buy my software? How does one go about getting write-ups in industry trade mags, ezines, and blogs? I am interested in learning more about ethical SEO, PR Campaigns, Affiliates, Guerilla Marketing, etc. If you created a piece of software, how would you get the word out?
What percentage of comments on large blogs/newspapers are planned propaganda? [more inside]
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