I need to keep on top of the advertising/marketing zeitgeist. Which blogs and online resources should I be reading? [more inside]
Need examples of software marketed for its interaction with other software, with the naming convention of "NAME for NAME." Not looking for OS-level stuff, though, like "NAME for Windows." [more inside]
How do you market a new blog? [more inside]
I am trying to decide whether to pursue marketing (my degree subject) as a career or try something totally different, and if anyone works in marketing I would find it really helpful to know the following [more inside]
What blogs / sites make you say "I want to hire this guy!". What is it about those sites that makes you say this? If and when my next employment search comes up, I would like to have a web presence that gives prospective employers a window into my work, thoughts, outlook, etc. I am looking for blogs that do a great job at selling the author to potential employers. I am interested in content but also the sites presentation and functionality. I am more interested in business related blogs rather than designer / portfolio types sites, but will take all comers. Blogs that incorporate photos of the author would be a bonus. Help me find examples of great personal salesmanship on the web.
How can I narrow down a search for a specific company in a foreign country (in this case Brazil). [more inside]
Italian speakers/readers/writers: my client is naming his new business "Studio Della Statua" or "Studio della Statua". I know that in English, the second capitalization scheme would be fine, but... [more inside]
How do I signal to the trade press that a dull company is "getting hip"? [more inside]
Digital marketing filter. So what resources other than the obvious (mashable, etc) should I be reading in my position as digital marketing mgr for a consumer brand? Books, websites, podcasts - everything is welcomed.
What are some online commercial printers that have reasonable prices, but also have great customer service? [more inside]
I’m trying to decide how best to spend my limited advertising budget. [more inside]
How can I take advantage of a long road trip to learn about entrepreneurship and niche marketing? [more inside]
Is it possible the 14,000 postcards we sent were not delivered by the USPS? How would I find out? [more inside]
I'm looking for advice and/or reading materials to learn more about making the transition from computer engineering to sales engineering or marketing. [more inside]
What are the most effective professional (personal) websites for writers you've seen? [more inside]
I'm starting to notice more pro-bloggers ending their posts with a signature -- as in a graphic of their signed name, as if the post were a written letter. This strikes me as unfathomably retro and silly. Can anyone explain the trend to me? [more inside]
Domain Name market research: I own the domain nogbutter.com. I want to use it for a company some friends and I want to start. Does "nogbutter" have an offensive ring to it? [more inside]
What are some great low budget, but effective ways of announcing the opening of a new local brick-mortar retail store? [more inside]
Creative marketing types: Looking for creative ways to "stay in front" of my clients! [more inside]
I got offered this internship that I really don't want. Would I be foolish to turn it down anyway? [more inside]
A friend keeps getting repeated calls from an unlisted number, no one answers when she picks up. What can be done to stop the calls besides changing phone nuber? [more inside]
How can I get an organization to appear on Google Maps when looking at an area, rather than just when you searched for it? [more inside]
What are some good resources (workshops, online courses, etc) that will help me improve my organization's marketing communications initiatives? [more inside]
Framing urban/regional planning as economic development, are there any great or just widely accepted numbers out there on this? [more inside]
Dear MetaFilter, can you recommend marketing companies who specialize in producing small-yet-nifty promotional items?
O, MetaFilter, I seek your wisdom! I work at a local Health Club, and my General Manager has tasked me with searching out marketing companies which offer promotional items with which to emblazon with the Club's logo. Can anyone offer any recommendations? My employers are particularly interested in pens and keychains . . . thanks!
I have recently purchased a Heidelberg Windmill platten press and am starting a letterpress and design company. I am a Graphic Designer by trade so I have the skill, all I am lacking is some insight into creating a solid business plan and help with suppliers etc... within Canada. What experience do you have with getting plates made in Canada? Do you use Polymer plates? Ink Suppliers? Paper Suppliers? Getting die's made? Any information above and beyond is much appreciated.
London/UK/Fashion mefites - I require help on moving a fashion business and marketing it to the USA [more inside]
I have a service that targets a small group of businesses. I need to figure out how to market to them, can someone give me some recommendations? [more inside]
What is the best email "drip" marketing service? [more inside]
In 2010, what role does the printed "mail-order" catalog play in small retail businesses who have an on-line store as well as a brick-and-mortar shop? How much does it contribute to either new sales or existing customer retention? [more inside]
What's it like being an account coordinator at a PR firm? I've read some job profiles online, but I'd like to hear personal experiences. What's the day-to-day work like, and what sort of person would be good for the job? I see there's a past question that touches on being an account exec, but this is the rung below, right?
How would you promote a web site for a charity fundraiser? [more inside]
Great text-driven (print) ads from 2009? [more inside]
Do you know of any sites with home page videos introducing new concepts such as the P2 for Wordpress theme? [more inside]
Tonight someone mentioned to me a study that boiled down to the idea that businesses that keep up with their marketing in a recession tend to bounce back better, or survive better. This makes sense to me, but he doesn't have a cite for study, and I'm curious. Does anyone have an idea of where this might have been, or any other study along those lines?
I've noticed that Lady Gaga likes to link up future singles with current singles in live performance. What other pop artists have employed this tactic? [more inside]
If I want to do marketing research should I double major in Psychology and Marketing? Alternately, if I enjoy research psychology and conducting studies, what are other possible careers I might be interested in? [more inside]
What Are Some Creative Ways To Get People Interested In A Giving Campaign? [more inside]
my parents are in danger of losing their farm, because they aren't selling any wine. People say the wine is great but the marketing and name are ugly and cheap. My brother and I need to learn about pinot noir wines and the wine industry quickly to see if we can help. I don't really drink very often, and really know bugger all about wine. [more inside]
Is it common for public schools to directly market fast food to children under the guise of "school spirit"? [more inside]
I am turning 40 on Friday, and getting my act together career-wise is overdue. I have had bipolar in recent years and haven't worked since April 2005, though I am getting better and believe I could get in mental shape for work in the next 12 months. I have a degree in marketing, though I graduated a long time ago (1991). Since then I have worked in sales admin (processing enquiries), did some basic marketing in a small firm (without much success, I have to say) and also was a junior consultant where I delivered presentations on internet marketing around the country (basically the same presentation in different places). The last one I was the happiest with as our company had a steady contract to do them, I got good feedback and knew I was "earning my corn". [more inside]
I'm a high school student interested in a career in marketing, how do I get there and what is the job like? [more inside]
I just started at a web development/SEO firm here. We're looking to present a seminar on social media and marketing, but we're really unsure exactly what's going to grab people about it. If you got a postcard about a seminar like this at your business, what would make you read it rather than throw it away?
Taking on the juggernaut that is Ebay? [more inside]
Intelligent marketing discussions online? [more inside]
I am looking for an email management program (like campaign monitor) that also includes email analytics (like google analytics) and project management tools (like basecamp). I am in a small marketing department at a non-profit that relies heavily on email (100K+/month messages sent). My google-fu has failed me so far, I can't find anything that has all three components. Does anyone know of a one stop shop that does this? Also open to a using several programs as long as we can get them to work with each other.
How do I start marketing a dentist? [more inside]
I am a freelancer in a sub-genre of graphic design. In a bid to get more clients, I'm attempting (through Craigslist) to hire a marketing professional (or professionals). My general idea is that they would work to get me more clients, and I would give them a percentage of sales resulting from my work with those clients. My question here is what the specifics of the deal should be. My initial thought was 15% of income for life on the clients they bring me. Does that sound reasonable? Too much? Too little? The wrong way to go about it entirely? I really like the commission model, at least for now, because I don't have money to lay out up front and I like that we both benefit or both don't. Is there any kind of standard for this kind of relationship?
Another "what's my job title/description" question. Difficulty level: yet to be created, largely secular position within a religious community. [more inside]