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630 posts tagged with marketing.
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Why are there 7+ sizes of Colgate toothpaste?

Why are there so many different odd sizes of toothpaste? Colgate comes in 4.0oz, 4.2oz, 5.8oz, 6.0oz, 6.4oz, 7.6oz and 7.8oz. And I don't know if my local Rite Aid even stocks all the options. Is it just so I can't easily compare the cost per ounce between the numerous varieties? [more inside]
posted by reeddavid on Mar 28, 2011 - 20 answers

I'm not sure this wasn't a documentary...

MovieFilter: Looking for a movie where a corporation pays a fake family to move into a neighborhood and markets various products to their neighbors via "keeping up with the Joneses"-ism. [more inside]
posted by pedmands on Mar 27, 2011 - 3 answers

What is the name of the industry / sector that designs retail store layouts etc. in order to encourage impulse buying and maximise profits?

What is the name of the industry / sector that designs retail store layouts etc. in order to encourage impulse buying and maximise profits?
posted by FuckingAwesome on Mar 26, 2011 - 9 answers

Ideas about how to use QR codes in my massage and skin care biz?

I'm trying to come up with some creative ways to use QR codes to generate business or buzz or whatever I can do to promote my business. [more inside]
posted by pinkbungalow on Mar 12, 2011 - 5 answers

Ask your doctor about Prosilogroxycinisilovert to see if it may be right for you.

How do they come up with brand names for drugs? [more inside]
posted by holterbarbour on Mar 7, 2011 - 14 answers

What is it like to work as a secretary in a large marketing agency?

Is a secretarial or clerical job in a marketing agency a reletively low stress 9-5 job? [more inside]
posted by Jade_bug on Mar 5, 2011 - 16 answers

Your poor planning isn't my emergency.

How to balance being a team player with not wanting to work 24/7? [more inside]
posted by bendy on Mar 1, 2011 - 32 answers

email marketing and getting responses

How to deal with rejection when marketing myself via email in the entertainment industry? And how can I have more success? [more inside]
posted by ljs30 on Feb 25, 2011 - 6 answers

How to sell EPUB books for programmers

Selling EPUB e-books, adding on to a custom shopping cart app: handle like any downloadable file? DRM? If DRM is a bad idea, good layperson-accessible article explaining clearly why not? If DRM is a good idea, how is it implemented? [more inside]
posted by amtho on Feb 22, 2011 - 14 answers

Marketing an internal website

Launching a global internal website...how best to market it? [more inside]
posted by heigh-hothederryo on Feb 11, 2011 - 4 answers

A creative director is you!

I've been tasked with finding and hiring a professional freelance photographer for my company. I've never done this before, so I'd be grateful for some basic guidelines. [more inside]
posted by shiu mai baby on Feb 10, 2011 - 8 answers

Two questions about Facebook Fan Pages: Video Play Counts, Facebook Impressions

Two Questions about Facebook Fan Pages: 1. How can I best track the number of times a posted video is played? 2. What is going on with "Impressions"? [more inside]
posted by jander03 on Jan 25, 2011 - 3 answers

Sticky goo to attach things to envelope?

Any suggestions for sticky goo to stick flash drive to envelope? [more inside]
posted by eleanna on Jan 21, 2011 - 11 answers

#unclearontheconcept

Twitter follow-bots: I don't get it. [more inside]
posted by ctmf on Jan 19, 2011 - 10 answers

Marketing effectively

Marketing question: is it better to distribute 5000 flyers to 5000 homes once, or 2500 flyers to 2500 homes twice? [more inside]
posted by yawper on Jan 9, 2011 - 11 answers

if you pitch creative web proposals, what high-level information and tasks are most important to you?

What is the most important information for someone who pitches web proposals to clients to have at a glance? what sort of actions would a dashboard displaying this info need to support? [more inside]
posted by canine epigram on Dec 30, 2010 - 2 answers

Email Marketing Input

Wanted some input on a career in email marketing. [more inside]
posted by Peeekay on Dec 30, 2010 - 8 answers

Legit ad networks, vendors etc. to help us grow Facebook fans and Twitter followers quickly?

Can anyone recommend legit ad networks, vendors etc. to help us grow a client's Facebook fans and Twitter followers quickly? [more inside]
posted by carofowler on Dec 15, 2010 - 0 answers

Help me escape my office!

Want marketing department arguments can I make to justify my going to South by Southwest and the Blogworld New Media Expo? [more inside]
posted by IzzeYum on Dec 13, 2010 - 6 answers

First year in marketing: Please recommend books on physiological based marketing / buying techniques?

First year in marketing: Please recommend books on physiological based marketing / buying techniques? [more inside]
posted by servix on Dec 11, 2010 - 3 answers

Interesting staff interview questions for customer magazine?

I'm producing a customer magazine for a real estate company. One of the many articles they want to create each month is one focusing on a member of staff, in order to provide the "human element". [more inside]
posted by oxide on Dec 9, 2010 - 9 answers

Comperable Brands?

I'm trying to do a social media analysis of SiriusXM Satellite Radio. I would like to compare similar type brands. What do think would be some good brands to compare it to. I'm thinking about HBO or MTV? What do you think? Others? Thanks, Paul
posted by fightoplankton on Dec 3, 2010 - 8 answers

Where are the good job sites?

What are the best online sites for job hunting - specifically technical sales and marketing (software sales, hardware, etc). I got blind sided by a layoff on Monday. I've spent the last two days working my network and now it's time to start hitting the job sites. What are the good ones? I haven't had to do this in about 6 years. My initial reaction is that the job sites aren't any better, and maybe are worse, than I remember.
posted by COD on Dec 1, 2010 - 7 answers

Help me market my services to build my client base (cheaply!)

I really hope people don't see this as me promoting myself; I really need shared experience and advice about how to market myself. I am on some business forums but they tend to promote just themselves as THE place to market yourself - there must be more... So, I run a proofreading/copyediting/copywriting/transcribing business. Doing OK as I launched while working full time at a day job. Now looking to transition out of the day job, a step at a time, so I can spend that time on the business. Eventual aim: work a 40 hour week just on the business, at home, for myself. But the day job might require me to drop 2.5 days a week rather than the 1 I can really cope with. So I need to up my marketing to drive some business my way. Any solutions you've used that really work? e.g. there is a consensus that Yellow Pages/Yell is not worth the fee. Also I work with US and UK clients, though UK based - any hints for reaching more US people? [more inside]
posted by LyzzyBee on Nov 30, 2010 - 9 answers

If you answer this, I promise I won't spam you.

There are a lot of e-blast and mailing list software options for PC, but if you have a Mac and want to send out e-mails to a lot of people in an organized way, is there any great way to go? I REALLY can't afford to use Constant Contact right now, my mailing list is large and it would cost a *bunch*.
posted by miss lynnster on Nov 29, 2010 - 12 answers

How is spyware formed? How computor get varus?

Why do people create and use viruses/spyware/malware? [more inside]
posted by windbox on Nov 23, 2010 - 13 answers

Should I keep my interesting lower paid job with a great mentor or apply for the promotion with better title, more money?

Should I keep my interesting lower paid job with a great mentor or apply for the promotion with better title, more money? [more inside]
posted by washateria on Nov 13, 2010 - 13 answers

Good jobs for graduating BA/psychology student seeking work-life balance?

Good jobs for graduating BA/psychology student seeking work-life balance? [more inside]
posted by Jade_bug on Nov 3, 2010 - 15 answers

How to save a life ♪

How can I get permission to throw a charity event at a local (NYC) museum/attraction? [more inside]
posted by lovelygirl on Oct 31, 2010 - 13 answers

Small Internet Stores Wave of the Future?

Overstock.com has just started something called the "Main Street Initiative" where they create and promote small business microsites. I have a few questions about this. [more inside]
posted by CollectiveMind on Oct 31, 2010 - 1 answer

Help a visual artist improve her mailing list

I'm looking for recommendations on email marketing software. I'm a visual artist sending out periodic e-newsletters. I know about Constant Contact but am wondering what else is out there. [more inside]
posted by leslies on Oct 28, 2010 - 10 answers

Blogging from the wrong side of the Dunning-Kruger Effect

I want to talk about ethics in marketing from an in-the-field standpoint; I think it's an important conversation that nobody's having. But I'm overthinking myself right out of ever doing it. [more inside]
posted by TheFlak on Oct 21, 2010 - 10 answers

Marketing Blogs?

Looking for good marketing and web strategy blogs, and/or books. Please suggest some great authors.
posted by ctreadwell on Oct 16, 2010 - 4 answers

Your favorite Facebook businesses, please

Please post examples of businesses, anywhere on earth, using Facebook in a very effective way. I'd very much prefer examples of businesses **you** watch and use and the reasons **you** really like how that business uses Facebook. (I'm really not interested in examples of businesses using Facebook in a poor way - I can find those without help!) I'm looking for great examples to show a business owner friend who is not quite using Facebook effectively.
posted by loosemouth on Oct 13, 2010 - 15 answers

Ma'am, there are needles in my burger. What is this?!

"You are being lied to" exposes? [more inside]
posted by Sentus on Oct 7, 2010 - 19 answers

Overcoming Bribery in Business

My customers get great bribes! How can I overcome this ethically? [more inside]
posted by anonymous on Oct 5, 2010 - 8 answers

(D)ecode (T)his (M)arketing (F)oolishness

I've recently acquired a promotional record that claims to contain a message in coded DTMF tones (mp3). I'm looking for the easiest, most user-friendly way to reliably decode high-speed bursts of DTMF tones. Bonus points for free solutions... [more inside]
posted by adamkempa on Sep 30, 2010 - 8 answers

How does self-promotion actually work?

What exactly are the mechanics of self-promotion? [more inside]
posted by colinmarshall on Sep 23, 2010 - 26 answers

What's the best

Currently I am a marketing writer in Massachusetts and I would like to develop some new skills for Web page Usability Best Practices and also content and design generation. [more inside]
posted by modoriculous on Sep 21, 2010 - 5 answers

Is a website necessarily "better" than a multitude of listings?

Aww, man...do I really need a website? [more inside]
posted by BostonTerrier on Sep 11, 2010 - 25 answers

What sites are highly skewed toward specific genders?

What sites are highly skewed toward specific genders? i.e. iVillage, Cosmopolitan.com for Females and SportsIllustrated.com, fantasysports.com, caranddriver.com for Males? [more inside]
posted by neilkod on Aug 30, 2010 - 32 answers

How do rich people select a financial advisor?

How do wealthy people select a financial advisor? Besides word of mouth, which i think is number one no matter what your socioeconomic status is - Do they respond to traditional print and web ads like the rest of us or do they use some other approach? -rich people baffle me.
posted by Paleoindian on Aug 26, 2010 - 11 answers

How to entice restaurant reviewers?

How do you entice newspaper/magazine/blog writers into reviewing a restaurant? [more inside]
posted by paradoxflow on Aug 25, 2010 - 13 answers

How to attract potential writers

What can we offer to attract locals, part-time locals and/or tourists to our tiny literary arts space? [more inside]
posted by viva viola on Aug 23, 2010 - 6 answers

Free online social media marketing course out there somewhere?

Free online social media marketing course out there somewhere? [more inside]
posted by chinabound on Aug 23, 2010 - 1 answer

Advertising/Marketing/PR/Consumerism

Looking for some good documentaries on advertising, marketing, public relations & consumerism to help teach an undergraduate class! We have a list of possible documentaries already (we will show selected excerpts - not the entire thing) but were wondering if we were missing anything out and what the Hive Mind might suggest! Good "teaching moment" video clip suggestions based on Mad Men and other fictional advertising/marketing/PR/consumerism-themed films and TV shows are also welcome. Or perhaps there are even good relevant scenes from documentaries which are primarily about some other topic. Thanks for any help... it's much appreciated! Full list that we already have compiled inside... [more inside]
posted by zresearch on Aug 20, 2010 - 18 answers

Brands getting desparate?

In London, Barclays Bank has sponsored the public cycle hire scheme. Any other recent examples of a big brand sponsoring something seemingly unrelated? [more inside]
posted by Marzipan on Aug 20, 2010 - 17 answers

Filter Google culture for me

What are Google's People Programs people like? [more inside]
posted by bad grammar on Aug 17, 2010 - 6 answers

Help me make an awesome flash demo of our software

I need to create a promo video for our software and I'm looking for examples for inspiration. This demo will live on our website. What are some of the best done 3-4 minute software demos / promos that you've seen online? Or what advice do you have? I have Adobe Captivate to work with. In the past I have done this with screenshots and Microsoft Movie Maker. Captivate seems to give me a whole lot more options, maybe too many as I'm having a hard time deciding how to do this. I've looked at our competitors websites and the offerings there are amateurish and somewhat embarrassing. I can do much better, and I'm not even particularly good at this stuff. I don't want this to be an in depth demo. I'm trying to do more of a commercial, for lack of a better term.
posted by COD on Aug 16, 2010 - 4 answers

Our business needs an agent.

Is there such thing as a business contract "headhunter" or someone who would find us contracts for our business and take a cut of the contract, then go on their merry way -- sort of like an agent the way actors have agents? [more inside]
posted by thorny on Aug 9, 2010 - 9 answers

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