645 posts tagged with marketing.
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marketing strategies for dummies ... or for marketing VPs?

How can I prove to my marketing VP that his approach to marketing is grossly ineffective? (I am not a marketing pro.) [more inside]
posted by headnsouth on Jul 12, 2011 - 26 answers

How to learn SEM

I need to learn SEM/AdWords, and I'd like to learn it fast. Google's AdWords learning center just isn't doing it for me. [more inside]
posted by anonymous on Jun 22, 2011 - 4 answers

What's new in the world of Search Marketing?

What's new in the world of Search Marketing? [more inside]
posted by choppyes on Jun 22, 2011 - 10 answers

Who is Jay Wright?

How consolidated is the global wine trade? [more inside]
posted by cbrody on Jun 13, 2011 - 3 answers

Friend Needs Hands on Experience

How can I advise a friend who has just completed massage therapy training and is looking for clients? I've suggested posting to Craigslist and offered to make a snazzy business card/logo/masthead but I don't know what else to try.
posted by tangram1 on Jun 11, 2011 - 24 answers

Which physical address to use for a email marketing list?

I'd like to setup an email marketing list for a small magazine I run. For this, I legally need a physical address. I'd rather not use my home address. What should I use? [more inside]
posted by bode well carapace on Jun 2, 2011 - 9 answers

Please help me research consumer demographics.

I'm looking to research consumer demographics for a couple of specific businesses. For instance, Who goes to Disney World or Cirque du Soleil (age, race, income, city/state of origin, etc.)? I realize this is pretty basic stuff, but it is not anything I've done before and I'm coming up empty. [more inside]
posted by brynnwood on Jun 1, 2011 - 7 answers

Please help me prepare for a market research job interview

I have an interview at a market research company next week! Which is great, except that I've been in school for physics for the last 7 years and I know next to nothing about the field. Can you give me resources, tips or tricks to prepare for this interview? [more inside]
posted by auto-correct on May 27, 2011 - 7 answers

OMG, We're Going to Be on Oprah! Crap. What do we do now?

What do we need to do to prepare for and take fullest advantage of an upcoming magazine article that's going to feature our small, family-owned retail business? [more inside]
posted by webhund on May 20, 2011 - 11 answers

Marketing position salary - entry level?

I was recently offered an entry-level job at small marketing firm. What is the going rate for salary and benefits? [more inside]
posted by Jade_bug on May 14, 2011 - 9 answers

Help me share my awesome idea!

How do I get a good idea in front of more people? [more inside]
posted by leotrotsky on May 6, 2011 - 25 answers

It has a name.

What is my new job title for a very broad writing/editing position within a corporate team? [more inside]
posted by mochapickle on Apr 28, 2011 - 12 answers

Tracking sales referrals for the long-term?

I am working out a standard operating procedure/system for a referral marketing program with a partner firm and seeking a useful web-based or software system to track signposted, offline referrals. We are thinking of using a discount code or something along those lines but I am dealing with some distrust from my partner about how we reliably continue to track referrals through the lifetime of the sales relationship. Is this going to be based on trust or are there electronic or other systems I should be looking into?
posted by parmanparman on Apr 28, 2011 - 2 answers

Do you have good examples of compelling "Feature Tour" videos for web applications or software?

Do you have good examples of compelling "Feature Tour" videos for web applications or native/software applications? [more inside]
posted by jeremias on Apr 21, 2011 - 4 answers

What cities have been able to re-brand themselves?

What are some small/medium-sized cities who have gone through re-branding exercises and come out successful? [more inside]
posted by dflemingecon on Mar 29, 2011 - 19 answers

Why are there 7+ sizes of Colgate toothpaste?

Why are there so many different odd sizes of toothpaste? Colgate comes in 4.0oz, 4.2oz, 5.8oz, 6.0oz, 6.4oz, 7.6oz and 7.8oz. And I don't know if my local Rite Aid even stocks all the options. Is it just so I can't easily compare the cost per ounce between the numerous varieties? [more inside]
posted by reeddavid on Mar 28, 2011 - 20 answers

I'm not sure this wasn't a documentary...

MovieFilter: Looking for a movie where a corporation pays a fake family to move into a neighborhood and markets various products to their neighbors via "keeping up with the Joneses"-ism. [more inside]
posted by pedmands on Mar 27, 2011 - 3 answers

What is the name of the industry / sector that designs retail store layouts etc. in order to encourage impulse buying and maximise profits?

What is the name of the industry / sector that designs retail store layouts etc. in order to encourage impulse buying and maximise profits?
posted by FuckingAwesome on Mar 26, 2011 - 9 answers

Ideas about how to use QR codes in my massage and skin care biz?

I'm trying to come up with some creative ways to use QR codes to generate business or buzz or whatever I can do to promote my business. [more inside]
posted by pinkbungalow on Mar 12, 2011 - 5 answers

Ask your doctor about Prosilogroxycinisilovert to see if it may be right for you.

How do they come up with brand names for drugs? [more inside]
posted by holterbarbour on Mar 7, 2011 - 14 answers

What is it like to work as a secretary in a large marketing agency?

Is a secretarial or clerical job in a marketing agency a reletively low stress 9-5 job? [more inside]
posted by Jade_bug on Mar 5, 2011 - 16 answers

Your poor planning isn't my emergency.

How to balance being a team player with not wanting to work 24/7? [more inside]
posted by bendy on Mar 1, 2011 - 32 answers

email marketing and getting responses

How to deal with rejection when marketing myself via email in the entertainment industry? And how can I have more success? [more inside]
posted by ljs30 on Feb 25, 2011 - 6 answers

How to sell EPUB books for programmers

Selling EPUB e-books, adding on to a custom shopping cart app: handle like any downloadable file? DRM? If DRM is a bad idea, good layperson-accessible article explaining clearly why not? If DRM is a good idea, how is it implemented? [more inside]
posted by amtho on Feb 22, 2011 - 14 answers

Marketing an internal website

Launching a global internal website...how best to market it? [more inside]
posted by heigh-hothederryo on Feb 11, 2011 - 4 answers

A creative director is you!

I've been tasked with finding and hiring a professional freelance photographer for my company. I've never done this before, so I'd be grateful for some basic guidelines. [more inside]
posted by shiu mai baby on Feb 10, 2011 - 8 answers

Two questions about Facebook Fan Pages: Video Play Counts, Facebook Impressions

Two Questions about Facebook Fan Pages: 1. How can I best track the number of times a posted video is played? 2. What is going on with "Impressions"? [more inside]
posted by jander03 on Jan 25, 2011 - 3 answers

Sticky goo to attach things to envelope?

Any suggestions for sticky goo to stick flash drive to envelope? [more inside]
posted by eleanna on Jan 21, 2011 - 11 answers

#unclearontheconcept

Twitter follow-bots: I don't get it. [more inside]
posted by ctmf on Jan 19, 2011 - 10 answers

Marketing effectively

Marketing question: is it better to distribute 5000 flyers to 5000 homes once, or 2500 flyers to 2500 homes twice? [more inside]
posted by yawper on Jan 9, 2011 - 11 answers

if you pitch creative web proposals, what high-level information and tasks are most important to you?

What is the most important information for someone who pitches web proposals to clients to have at a glance? what sort of actions would a dashboard displaying this info need to support? [more inside]
posted by canine epigram on Dec 30, 2010 - 2 answers

Email Marketing Input

Wanted some input on a career in email marketing. [more inside]
posted by Peeekay on Dec 30, 2010 - 8 answers

Legit ad networks, vendors etc. to help us grow Facebook fans and Twitter followers quickly?

Can anyone recommend legit ad networks, vendors etc. to help us grow a client's Facebook fans and Twitter followers quickly? [more inside]
posted by carofowler on Dec 15, 2010 - 0 answers

Help me escape my office!

Want marketing department arguments can I make to justify my going to South by Southwest and the Blogworld New Media Expo? [more inside]
posted by IzzeYum on Dec 13, 2010 - 6 answers

First year in marketing: Please recommend books on physiological based marketing / buying techniques?

First year in marketing: Please recommend books on physiological based marketing / buying techniques? [more inside]
posted by servix on Dec 11, 2010 - 3 answers

Interesting staff interview questions for customer magazine?

I'm producing a customer magazine for a real estate company. One of the many articles they want to create each month is one focusing on a member of staff, in order to provide the "human element". [more inside]
posted by oxide on Dec 9, 2010 - 9 answers

Comperable Brands?

I'm trying to do a social media analysis of SiriusXM Satellite Radio. I would like to compare similar type brands. What do think would be some good brands to compare it to. I'm thinking about HBO or MTV? What do you think? Others? Thanks, Paul
posted by fightoplankton on Dec 3, 2010 - 8 answers

Where are the good job sites?

What are the best online sites for job hunting - specifically technical sales and marketing (software sales, hardware, etc). I got blind sided by a layoff on Monday. I've spent the last two days working my network and now it's time to start hitting the job sites. What are the good ones? I haven't had to do this in about 6 years. My initial reaction is that the job sites aren't any better, and maybe are worse, than I remember.
posted by COD on Dec 1, 2010 - 7 answers

Help me market my services to build my client base (cheaply!)

I really hope people don't see this as me promoting myself; I really need shared experience and advice about how to market myself. I am on some business forums but they tend to promote just themselves as THE place to market yourself - there must be more... So, I run a proofreading/copyediting/copywriting/transcribing business. Doing OK as I launched while working full time at a day job. Now looking to transition out of the day job, a step at a time, so I can spend that time on the business. Eventual aim: work a 40 hour week just on the business, at home, for myself. But the day job might require me to drop 2.5 days a week rather than the 1 I can really cope with. So I need to up my marketing to drive some business my way. Any solutions you've used that really work? e.g. there is a consensus that Yellow Pages/Yell is not worth the fee. Also I work with US and UK clients, though UK based - any hints for reaching more US people? [more inside]
posted by LyzzyBee on Nov 30, 2010 - 9 answers

If you answer this, I promise I won't spam you.

There are a lot of e-blast and mailing list software options for PC, but if you have a Mac and want to send out e-mails to a lot of people in an organized way, is there any great way to go? I REALLY can't afford to use Constant Contact right now, my mailing list is large and it would cost a *bunch*.
posted by miss lynnster on Nov 29, 2010 - 12 answers

How is spyware formed? How computor get varus?

Why do people create and use viruses/spyware/malware? [more inside]
posted by windbox on Nov 23, 2010 - 13 answers

Should I keep my interesting lower paid job with a great mentor or apply for the promotion with better title, more money?

Should I keep my interesting lower paid job with a great mentor or apply for the promotion with better title, more money? [more inside]
posted by washateria on Nov 13, 2010 - 13 answers

Good jobs for graduating BA/psychology student seeking work-life balance?

Good jobs for graduating BA/psychology student seeking work-life balance? [more inside]
posted by Jade_bug on Nov 3, 2010 - 15 answers

How to save a life ♪

How can I get permission to throw a charity event at a local (NYC) museum/attraction? [more inside]
posted by lovelygirl on Oct 31, 2010 - 13 answers

Small Internet Stores Wave of the Future?

Overstock.com has just started something called the "Main Street Initiative" where they create and promote small business microsites. I have a few questions about this. [more inside]
posted by CollectiveMind on Oct 31, 2010 - 1 answer

Help a visual artist improve her mailing list

I'm looking for recommendations on email marketing software. I'm a visual artist sending out periodic e-newsletters. I know about Constant Contact but am wondering what else is out there. [more inside]
posted by leslies on Oct 28, 2010 - 10 answers

Blogging from the wrong side of the Dunning-Kruger Effect

I want to talk about ethics in marketing from an in-the-field standpoint; I think it's an important conversation that nobody's having. But I'm overthinking myself right out of ever doing it. [more inside]
posted by TheFlak on Oct 21, 2010 - 10 answers

Marketing Blogs?

Looking for good marketing and web strategy blogs, and/or books. Please suggest some great authors.
posted by ctreadwell on Oct 16, 2010 - 4 answers

Your favorite Facebook businesses, please

Please post examples of businesses, anywhere on earth, using Facebook in a very effective way. I'd very much prefer examples of businesses **you** watch and use and the reasons **you** really like how that business uses Facebook. (I'm really not interested in examples of businesses using Facebook in a poor way - I can find those without help!) I'm looking for great examples to show a business owner friend who is not quite using Facebook effectively.
posted by loosemouth on Oct 13, 2010 - 15 answers

Ma'am, there are needles in my burger. What is this?!

"You are being lied to" exposes? [more inside]
posted by Sentus on Oct 7, 2010 - 19 answers

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