As I watch the outpouring of emotion and this week long remembrance of the Twin Towers tragedy, I can’t help but think that this is a well planned marketing campaign of some sort, rather than, a spontaneous reaction to the anniversary of the event. Do any of our readers have information that would indicate that there is some sort of master plan?
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posted by Old Timer
on Sep 10, 2011 -
38 answers
A bigshot sales guy is coming by this afternoon, trying to get my organization to buy web ads on a regional newspaper site. What should I ask him?
posted by thisisdrew
on Sep 9, 2011 -
8 answers
Professional etiquette: I think "free informational webinars" are a waste of time. My supervisor frequently recommends that we attend one or another. Do I look insubordinate or unambitious if I speak my mind?
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posted by trunk muffins
on Sep 7, 2011 -
13 answers
Library anxiety - my patrons have it. How can I make our (already architecturally interesting and physically comfortable) hospital library feel more welcoming, while still remaining professional? What makes you feel comfortable in a library? Special snowflake details to follow.
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posted by brackish.line
on Sep 2, 2011 -
25 answers
I’m trying to start up a housecleaning business, but can’t figure out how to actually get any customers. I’ve been putting flyers on houses in fairly upscale neighborhoods – McMansions, hip urban condos, places populated by professionals and executives. I have an ad on craigslist, although my city doesn’t use craigslist much. I’m not getting anywhere with either of those methods though.
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posted by anonymous
on Aug 30, 2011 -
43 answers
Help me ask for a promotion and raise at my performance appraisal. I'm already doing the job, I just want the title and salary to go with it. I was hired three months ago and made the mistake of not negotiating when I was hired. What can I do now?
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posted by stoneweaver
on Aug 16, 2011 -
8 answers
Applying for jobs that fall broadly into the Marketing, PR & Communications field, and need a quick reality check on the issue of qualifications and experience.
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posted by Weng
on Aug 10, 2011 -
8 answers
Why is (apparently identical) toddler clothing labelled as both "2T" and "twenty-four months?"
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posted by werkzeuger
on Aug 7, 2011 -
15 answers
I'm in contention for a job as a social media marketing and advertising representative at a medium sized music hardware-related company. Basically, I haven't found a great idea of how much I should ask for as far as salary. Additionally, I don't know what else to ask for in this job as I've never held a salaried position in my life.
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posted by j0hn0b
on Aug 1, 2011 -
16 answers
How do I convince my father that this so-called "business opportunity" is a complete scam?
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posted by ardent
on Jul 29, 2011 -
22 answers
How can I prove to my marketing VP that his approach to marketing is grossly ineffective? (I am not a marketing pro.)
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posted by headnsouth
on Jul 12, 2011 -
26 answers
I need to learn SEM/AdWords, and I'd like to learn it fast. Google's AdWords learning center just isn't doing it for me.
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posted by anonymous
on Jun 22, 2011 -
4 answers
How can I advise a friend who has just completed massage therapy training and is looking for clients? I've suggested posting to Craigslist and offered to make a snazzy business card/logo/masthead but I don't know what else to try.
posted by tangram1
on Jun 11, 2011 -
24 answers
I'd like to setup an email marketing list for a small magazine I run. For this, I legally need a physical address. I'd rather not use my home address. What should I use?
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posted by bode well carapace
on Jun 2, 2011 -
9 answers
I'm looking to research consumer demographics for a couple of specific businesses. For instance, Who goes to Disney World or Cirque du Soleil (age, race, income, city/state of origin, etc.)? I realize this is pretty basic stuff, but it is not anything I've done before and I'm coming up empty.
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posted by brynnwood
on Jun 1, 2011 -
7 answers
I have an interview at a market research company next week! Which is great, except that I've been in school for physics for the last 7 years and I know next to nothing about the field. Can you give me resources, tips or tricks to prepare for this interview?
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posted by auto-correct
on May 27, 2011 -
7 answers
What do we need to do to prepare for and take fullest advantage of an upcoming magazine article that's going to feature our small, family-owned retail business?
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posted by webhund
on May 20, 2011 -
11 answers
I was recently offered an entry-level job at small marketing firm. What is the going rate for salary and benefits?
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posted by Jade_bug
on May 14, 2011 -
9 answers
I am working out a standard operating procedure/system for a referral marketing program with a partner firm and seeking a useful web-based or software system to track signposted, offline referrals. We are thinking of using a discount code or something along those lines but I am dealing with some distrust from my partner about how we reliably continue to track referrals through the lifetime of the sales relationship. Is this going to be based on trust or are there electronic or other systems I should be looking into?
posted by parmanparman
on Apr 28, 2011 -
2 answers
Do you have good examples of compelling "Feature Tour" videos for web applications or native/software applications?
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posted by jeremias
on Apr 21, 2011 -
4 answers
What are some small/medium-sized cities who have gone through re-branding exercises and come out successful?
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posted by dflemingecon
on Mar 29, 2011 -
19 answers
Why are there so many different odd sizes of toothpaste? Colgate comes in 4.0oz, 4.2oz, 5.8oz, 6.0oz, 6.4oz, 7.6oz and 7.8oz. And I don't know if my local Rite Aid even stocks all the options. Is it just so I can't easily compare the cost per ounce between the numerous varieties?
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posted by reeddavid
on Mar 28, 2011 -
20 answers
MovieFilter: Looking for a movie where a corporation pays a fake family to move into a neighborhood and markets various products to their neighbors via "keeping up with the Joneses"-ism.
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posted by pedmands
on Mar 27, 2011 -
3 answers
What is the name of the industry / sector that designs retail store layouts etc. in order to encourage impulse buying and maximise profits?
posted by FuckingAwesome
on Mar 26, 2011 -
9 answers
I'm trying to come up with some creative ways to use QR codes to generate business or buzz or whatever I can do to promote my business.
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posted by pinkbungalow
on Mar 12, 2011 -
5 answers
Is a secretarial or clerical job in a marketing agency a reletively low stress 9-5 job?
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posted by Jade_bug
on Mar 5, 2011 -
16 answers
How to deal with rejection when marketing myself via email in the entertainment industry? And how can I have more success?
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posted by ljs30
on Feb 25, 2011 -
6 answers
Selling EPUB e-books, adding on to a custom shopping cart app: handle like any downloadable file? DRM? If DRM is a bad idea, good layperson-accessible article explaining clearly why not? If DRM is a good idea, how is it implemented?
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posted by amtho
on Feb 22, 2011 -
14 answers
I've been tasked with finding and hiring a professional freelance photographer for my company. I've never done this before, so I'd be grateful for some basic guidelines.
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posted by shiu mai baby
on Feb 10, 2011 -
8 answers
Two Questions about Facebook Fan Pages:
1. How can I best track the number of times a posted video is played?
2. What is going on with "Impressions"?
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posted by jander03
on Jan 25, 2011 -
3 answers
Marketing question: is it better to distribute 5000 flyers to 5000 homes once, or 2500 flyers to 2500 homes twice?
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posted by yawper
on Jan 9, 2011 -
11 answers
What is the most important information for someone who pitches web proposals to clients to have at a glance? what sort of actions would a dashboard displaying this info need to support?
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posted by canine epigram
on Dec 30, 2010 -
2 answers
Can anyone recommend legit ad networks, vendors etc. to help us grow a client's Facebook fans and Twitter followers quickly?
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posted by carofowler
on Dec 15, 2010 -
0 answers
Want marketing department arguments can I make to justify my going to South by Southwest and the Blogworld New Media Expo?
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posted by IzzeYum
on Dec 13, 2010 -
6 answers
First year in marketing: Please recommend books on physiological based marketing / buying techniques?
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posted by servix
on Dec 11, 2010 -
3 answers