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634 posts tagged with marketing.
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How to collect market research about a niche market?

Can anyone suggest some approaches that can be used to do market research on a niche market aside from directly contacting the customers in that market and asking the relevant questions? I'll explain in more detail... [more inside]
posted by maldrin on Aug 23, 2006 - 11 answers

So, I keep hearing this verbal crutch during interviews...

Is it just me, or do all technology PR people start all their explanations with the word "so"? [more inside]
posted by Wild_Eep on Aug 22, 2006 - 22 answers

How to get constructive feedback on a client pitch?

What techniques do you use to gather feedback about client pitch materials before they're presented? [more inside]
posted by DCTapeworm on Aug 22, 2006 - 5 answers

Emergency fundraising for a major performance: can it be done?

So, a huge flock of very famous singing Bulgarians is about to show up on my continental doorstep... How do I put together a non-pocket-busting concert in a major city on what amounts to virtually no notice? Fundraisers-on-a-dime, rest assured, there's [more inside]
posted by mykescipark on Aug 17, 2006 - 7 answers

Marketing mailing ideas?

Marketing Ideas? I am looking to send out a snail-mail mailing in order to reach out to new clients for my web development company. I already have a list of contacts at several companies in my city, but I'm looking for ideas as to what to send... [more inside]
posted by eileen on Jul 28, 2006 - 9 answers

How can I use the Internet to promote an interactive film and arts site?

There are a lot of buzzwords being bandied about regarding the 'viral' 'grassroots' ways that 'Internet 2.0' can be used to 'create a groundswell' through 'guerilla marketing'. What? What do these buzzwords actually mean? After getting vague advice like 'use MySpace' by people with marketing degrees who don't use the internet to market anything, I am interested in cutting through the crap by hearing from real people with actual experience in these matters. How can the Internet be used to promote a site with interactive stuff, games and short film... and little-to-no budget for marketing?
posted by Elle Vator on Jul 7, 2006 - 14 answers

How to efficently set up a sales department?

What is the most efficient organizational structure for a sales department? [more inside]
posted by tundro on Jun 25, 2006 - 2 answers

How can my new site be more tell-a-friendable?

How can my new site be more tell-a-friendable? I recently launched a personal ads site. When it gets a good link, memberships and traffic take off. But there's no word-of-mouth momentum and as soon as that good link disappears, things quiet back down. This may have a lot to do with the fact that telling your friends about a personal ads site can be like telling them about a new hemorrhoid treatment. What can I do to overcome this? [more inside]
posted by the jam on Jun 23, 2006 - 13 answers

What is the difference between business blogging and forums

How can I convince my boss to use business blogging instead of forums? Or, how can my boss get A Clue? [more inside]
posted by freakystyley on Jun 19, 2006 - 30 answers

ACME Medical: Saving the world one IV pole at a time!

After helping me name a surgical table (inspiring pee-your-pants laughter) I now need your help with a slogan. Comedy welcome, serious replies equally appreciated. [more inside]
posted by cior on Jun 8, 2006 - 31 answers

People want to eat my pie...

I'm considering starting a small catering company. I know nothing of catering, waitering, or anything connected to the business. I just like making desserts, dips/spreads, and soups that just about everyone who's tasted 'em thinks I should sell 'em. Advice? Book recommendations? Next steps? Caveats? What should I charge? More questions inside. [more inside]
posted by dobbs on Jun 2, 2006 - 21 answers

How can I best market my podcast?

How can I best market my podcast? [more inside]
posted by YoungAmerican on May 30, 2006 - 8 answers

Is it ethical or acceptable to email writers and request to be written about?

Other then releasing press releases, how would I get my business/myself interviewed or written about? [more inside]
posted by Izzmeister on May 29, 2006 - 15 answers

Paris Hilton's bookmarks

Where do the affluent shop/hang-out online? I'm looking for examples of websites that target the wealthy. Bonus points if they are real-estate related. [more inside]
posted by Mick on May 27, 2006 - 14 answers

Help me help a group read feeds

I have a gig helping someone get up to speed developing marketing capacity for a startup, and one of the first things that we're going to do is make sure good info is coming IN to the company. Please help me figure out the best tools to use! [more inside]
posted by mikel on May 26, 2006 - 1 answer

Webvertising

I own a website that targets a certain demographic / niche, how do I get my site in front of ad agencies with campaigns that target this niche? [more inside]
posted by matimer on May 25, 2006 - 5 answers

How to control a human

I'm looking for a book on how to manipulate and control a group of humans, non-physically. Governments use manipulation to convince it's citizens to agree with them. Companies invest billions of dollars into researching how to convince a consumer to buy a product. [more inside]
posted by JokingClown on May 13, 2006 - 16 answers

Evidence against expandable ds?

Does anyone have any documentation/evidence (anecdotal or otherwise) that expandable ads (banner ads that expand beyond the confines of the banner space, usually flash, usually animated) turn users off and/or drive them away? [more inside]
posted by o2b on May 3, 2006 - 17 answers

Website promotion of a budget. Where are the deals?

I've got two nickles to rub together, and like Charlie Bucket with a sweaty dollar coin going out to win the golden ticket, I too am looking for the ultimate bang for my website marketing buck. [more inside]
posted by rinkjustice on Apr 24, 2006 - 17 answers

Interactive Marketing

does anyone know what the term "interactive marketing" means? [more inside]
posted by jadanzzy on Apr 24, 2006 - 11 answers

selling my own barbeque/hot sauce

How would I go about selling my own barbeque/hot sauce? [more inside]
posted by yeahyeahyeahwhoo on Apr 17, 2006 - 11 answers

Serious business.

What's so special about baby skin? [more inside]
posted by thirteenkiller on Apr 14, 2006 - 18 answers

Yahoo SEM account management

Yahoo paid search. I run online ppc marketing for my company in Europe. I have a question about the way Yahoo make us pay our bills and manage our account. [more inside]
posted by superfurry on Mar 23, 2006 - 4 answers

Multipart email CMS

Collaboration tool/CMS for building HTML emails needed. [more inside]
posted by superfurry on Mar 13, 2006 - 6 answers

Why Does Burned Coffee Rule?

Why does (what is the psychology of) Starbucks thrive(ing) selling coffee that, it would seem, most people find less than ideal? [more inside]
posted by ParisParamus on Mar 10, 2006 - 80 answers

What's the formula for successful ebook marketing?

Are there any good, (preferably free) resources on ebook promotion and marketing on the internet or elsewhere? What would fellow MeFi's say is the formula for successful ebook marketing? [more inside]
posted by rinkjustice on Mar 4, 2006 - 3 answers

Looking for publicity opportunities for my companies

I'm looking for quality business awards or publicity opportunities - things I can apply for that might bring some more recognition to some of the businesses that I'm involved in. [more inside]
posted by Zinger on Mar 3, 2006 - 5 answers

Street Marketing In New York

Who puts up all those wheatpaste posters on the streets of NYC? Is it legal? Do they have permits? Can anyone do it?
posted by jimmydare on Mar 1, 2006 - 3 answers

How to I pull off the sales event of the year?

How do I pull off the sales event of the year? I have been put in charge of my company’s fiscal year end sale/open house. The purpose of this event is to generate sales (both immediate and future). We sell specialized machinery to hobbyists and professionals. This will be an opportunity for our local customers to come and see our show room and get great end of the year deals. This will also be marketed to our national customers. They will be able to call in and get the same deal as someone attending our event. We have the opportunity to market to several types: people in our database that have purchased a tool from us in the past, people in our database that have a deposit on a machine, people in our database that have expressed interest in our machinery in the recent and far past. I have several questions that hopefully this knowledgeable group can answer. [more inside]
posted by ieatwords on Feb 3, 2006 - 6 answers

I need new ideas and different angles to website promotion.

I need new ideas and different angles to website promotion, and since I don't have two nickles to rub together, it's gotta be free. Help me Obi-Wan-Kenobi, you're my only hope! [more inside]
posted by rinkjustice on Feb 2, 2006 - 4 answers

Great Company Name.. how to market it for JV?

CEO-Filter: Advertising Question: How to I reach my intended audence? [more inside]
posted by Izzmeister on Feb 2, 2006 - 8 answers

Repercussions of an offer for a famous public company by an unkown one?

What are the repercussions of an offer for a famous public company by an unknown one? [more inside]
posted by Izzmeister on Jan 9, 2006 - 21 answers

Successful career in sales possible?

Introvert. Fear of public speaking. Marketing degree. Successful career in sales possible? [more inside]
posted by saucy on Dec 9, 2005 - 22 answers

Marketing Guru

Any actual, personal experience with famous "Marketing genius", Jay Abraham? Or do you know somebody who actually used his consulting services? [more inside]
posted by growabrain on Nov 25, 2005 - 7 answers

Best ways to approach bloggers for product reviews

Blogging MeFites, have you been approached by companies to receive samples and write about their products? What are some do's and don'ts when it comes to interacting with bloggers for this purpose? [more inside]
posted by necessitas on Nov 18, 2005 - 18 answers

How does autosurf work

Can any one explain 12 Daily Pro ? a family member has invested several thousand dollars. Is it legitimate? [more inside]
posted by hortense on Nov 11, 2005 - 7 answers

How can we inexpensively market a children's hair salon?

MarketingFilter: My wife has opened a hair salon specializing in cutting children's hair. We've done a few marketing efforts already but the results have been less than I'd hoped and I'd like to see if there are some other good ideas to explore. [more inside]
posted by fenriq on Nov 11, 2005 - 24 answers

How do I sell my chocolate?

How do I get people to purchase my chocolate bars? [more inside]
posted by viewofdelft on Oct 28, 2005 - 12 answers

XXX and the Dirty 30s

Why do news releases really end with -30-? I know the rumours, but I'm looking for evidence-based references. [more inside]
posted by acoutu on Oct 5, 2005 - 7 answers

Online marketing expertise needed

Looking for online marketing expertise, suggestions, options, etc. for a new product I've developed. Any ideas? [more inside]
posted by gyrom on Sep 29, 2005 - 12 answers

What is the Best Affiliate Program Software

Do you use Affiliate Program software for your website or at work? Care to comment on which software/solution you use, and which you think is the best and why?
posted by cell divide on Sep 8, 2005 - 3 answers

Who has business and marketing saavy?

1) I need assistance with business and marketing issues. I know that there are organizations out there where retirees offer their services and expertise. Does anyone know any of their names????? 2) What is podcasting????? What is required????? [more inside]
posted by goalyeehah on Aug 31, 2005 - 6 answers

business analysis

I have an internal job change opportunity (Business Analyst) and need advice. [more inside]
posted by mic stand on Aug 31, 2005 - 9 answers

How to find cliche background music that sounds like fake old TV commercials

Audio Production filter: I'm looking for background music for an audio project. The problem is, I don't know how to describe it. It's what I would call '1950's americana marketing music' or maybe 'bouncy happy super-retro cliche music'. See inside for a link to an example... [more inside]
posted by Wild_Eep on Aug 20, 2005 - 19 answers

marketing to stylists/estheticians

i have friends that owns a quite wonderful hair salon/art gallery in a slightly off the beaten path part of town - they would like to find a handful of stylists to add to their roster of existing stylists renting chairs from them... any thoughts on how they might market the salon to stylists with existing clientele? tough one. thanks in advance.
posted by specialk420 on Aug 9, 2005 - 3 answers

Project Tracking Software for Marketing Department

We're looking for project tracking/resource management software for a small marketing department. What do you use, or what do you know of that's good? Alternately, what might we want to be sure to avoid? [more inside]
posted by willnot on Aug 1, 2005 - 4 answers

What resources will help a non-tech person understand web development?

Just recently I started collaborating on projects with the web developers at the ad agency I work for - and quickly realized that I am out of my depth. [more inside]
posted by theinsectsarewaiting on Jul 19, 2005 - 9 answers

Lost in Blogland

Blogfilter: I've been asked to monitor blogs for mentions of our company. I don't have a budget to hire a company to do this... [more inside]
posted by Atom12 on Jul 13, 2005 - 12 answers

Where to advertise to IT sales/marketing people?

We need to do some online advertising and PR, on a just-above-shoestring budget, directed at people responsible for selling new information technology products. The minimum for a text ad from publishers like Ziff-Davis and CMP's TechWeb seems to be well over $2,000 per insertion. We'd like to spend less than that, so maybe we're looking for more obscure publications.
posted by bmckenzie on Jun 15, 2005 - 2 answers

Stopping Amway in the workplace?

How do I stop a multilevel marketer from infiltrating my company? [more inside]
posted by randomstriker on Jun 14, 2005 - 15 answers

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