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How to control a human

I'm looking for a book on how to manipulate and control a group of humans, non-physically. Governments use manipulation to convince it's citizens to agree with them. Companies invest billions of dollars into researching how to convince a consumer to buy a product. [more inside]
posted by JokingClown on May 13, 2006 - 16 answers

Evidence against expandable ds?

Does anyone have any documentation/evidence (anecdotal or otherwise) that expandable ads (banner ads that expand beyond the confines of the banner space, usually flash, usually animated) turn users off and/or drive them away? [more inside]
posted by o2b on May 3, 2006 - 17 answers

Website promotion of a budget. Where are the deals?

I've got two nickles to rub together, and like Charlie Bucket with a sweaty dollar coin going out to win the golden ticket, I too am looking for the ultimate bang for my website marketing buck. [more inside]
posted by rinkjustice on Apr 24, 2006 - 17 answers

Interactive Marketing

does anyone know what the term "interactive marketing" means? [more inside]
posted by jadanzzy on Apr 24, 2006 - 11 answers

selling my own barbeque/hot sauce

How would I go about selling my own barbeque/hot sauce? [more inside]
posted by yeahyeahyeahwhoo on Apr 17, 2006 - 11 answers

Serious business.

What's so special about baby skin? [more inside]
posted by thirteenkiller on Apr 14, 2006 - 18 answers

Yahoo SEM account management

Yahoo paid search. I run online ppc marketing for my company in Europe. I have a question about the way Yahoo make us pay our bills and manage our account. [more inside]
posted by superfurry on Mar 23, 2006 - 4 answers

Multipart email CMS

Collaboration tool/CMS for building HTML emails needed. [more inside]
posted by superfurry on Mar 13, 2006 - 6 answers

Why Does Burned Coffee Rule?

Why does (what is the psychology of) Starbucks thrive(ing) selling coffee that, it would seem, most people find less than ideal? [more inside]
posted by ParisParamus on Mar 10, 2006 - 80 answers

What's the formula for successful ebook marketing?

Are there any good, (preferably free) resources on ebook promotion and marketing on the internet or elsewhere? What would fellow MeFi's say is the formula for successful ebook marketing? [more inside]
posted by rinkjustice on Mar 4, 2006 - 3 answers

Looking for publicity opportunities for my companies

I'm looking for quality business awards or publicity opportunities - things I can apply for that might bring some more recognition to some of the businesses that I'm involved in. [more inside]
posted by Zinger on Mar 3, 2006 - 5 answers

Street Marketing In New York

Who puts up all those wheatpaste posters on the streets of NYC? Is it legal? Do they have permits? Can anyone do it?
posted by jimmydare on Mar 1, 2006 - 3 answers

How to I pull off the sales event of the year?

How do I pull off the sales event of the year? I have been put in charge of my company’s fiscal year end sale/open house. The purpose of this event is to generate sales (both immediate and future). We sell specialized machinery to hobbyists and professionals. This will be an opportunity for our local customers to come and see our show room and get great end of the year deals. This will also be marketed to our national customers. They will be able to call in and get the same deal as someone attending our event. We have the opportunity to market to several types: people in our database that have purchased a tool from us in the past, people in our database that have a deposit on a machine, people in our database that have expressed interest in our machinery in the recent and far past. I have several questions that hopefully this knowledgeable group can answer. [more inside]
posted by ieatwords on Feb 3, 2006 - 6 answers

I need new ideas and different angles to website promotion.

I need new ideas and different angles to website promotion, and since I don't have two nickles to rub together, it's gotta be free. Help me Obi-Wan-Kenobi, you're my only hope! [more inside]
posted by rinkjustice on Feb 2, 2006 - 4 answers

Great Company Name.. how to market it for JV?

CEO-Filter: Advertising Question: How to I reach my intended audence? [more inside]
posted by Izzmeister on Feb 2, 2006 - 8 answers

Repercussions of an offer for a famous public company by an unkown one?

What are the repercussions of an offer for a famous public company by an unknown one? [more inside]
posted by Izzmeister on Jan 9, 2006 - 21 answers

Successful career in sales possible?

Introvert. Fear of public speaking. Marketing degree. Successful career in sales possible? [more inside]
posted by saucy on Dec 9, 2005 - 22 answers

Marketing Guru

Any actual, personal experience with famous "Marketing genius", Jay Abraham? Or do you know somebody who actually used his consulting services? [more inside]
posted by growabrain on Nov 25, 2005 - 7 answers

Best ways to approach bloggers for product reviews

Blogging MeFites, have you been approached by companies to receive samples and write about their products? What are some do's and don'ts when it comes to interacting with bloggers for this purpose? [more inside]
posted by necessitas on Nov 18, 2005 - 18 answers

How does autosurf work

Can any one explain 12 Daily Pro ? a family member has invested several thousand dollars. Is it legitimate? [more inside]
posted by hortense on Nov 11, 2005 - 7 answers

How can we inexpensively market a children's hair salon?

MarketingFilter: My wife has opened a hair salon specializing in cutting children's hair. We've done a few marketing efforts already but the results have been less than I'd hoped and I'd like to see if there are some other good ideas to explore. [more inside]
posted by fenriq on Nov 11, 2005 - 24 answers

How do I sell my chocolate?

How do I get people to purchase my chocolate bars? [more inside]
posted by viewofdelft on Oct 28, 2005 - 12 answers

XXX and the Dirty 30s

Why do news releases really end with -30-? I know the rumours, but I'm looking for evidence-based references. [more inside]
posted by acoutu on Oct 5, 2005 - 7 answers

Online marketing expertise needed

Looking for online marketing expertise, suggestions, options, etc. for a new product I've developed. Any ideas? [more inside]
posted by gyrom on Sep 29, 2005 - 12 answers

What is the Best Affiliate Program Software

Do you use Affiliate Program software for your website or at work? Care to comment on which software/solution you use, and which you think is the best and why?
posted by cell divide on Sep 8, 2005 - 3 answers

Who has business and marketing saavy?

1) I need assistance with business and marketing issues. I know that there are organizations out there where retirees offer their services and expertise. Does anyone know any of their names????? 2) What is podcasting????? What is required????? [more inside]
posted by goalyeehah on Aug 31, 2005 - 6 answers

business analysis

I have an internal job change opportunity (Business Analyst) and need advice. [more inside]
posted by mic stand on Aug 31, 2005 - 9 answers

How to find cliche background music that sounds like fake old TV commercials

Audio Production filter: I'm looking for background music for an audio project. The problem is, I don't know how to describe it. It's what I would call '1950's americana marketing music' or maybe 'bouncy happy super-retro cliche music'. See inside for a link to an example... [more inside]
posted by Wild_Eep on Aug 20, 2005 - 19 answers

marketing to stylists/estheticians

i have friends that owns a quite wonderful hair salon/art gallery in a slightly off the beaten path part of town - they would like to find a handful of stylists to add to their roster of existing stylists renting chairs from them... any thoughts on how they might market the salon to stylists with existing clientele? tough one. thanks in advance.
posted by specialk420 on Aug 9, 2005 - 3 answers

Project Tracking Software for Marketing Department

We're looking for project tracking/resource management software for a small marketing department. What do you use, or what do you know of that's good? Alternately, what might we want to be sure to avoid? [more inside]
posted by willnot on Aug 1, 2005 - 4 answers

What resources will help a non-tech person understand web development?

Just recently I started collaborating on projects with the web developers at the ad agency I work for - and quickly realized that I am out of my depth. [more inside]
posted by theinsectsarewaiting on Jul 19, 2005 - 9 answers

Lost in Blogland

Blogfilter: I've been asked to monitor blogs for mentions of our company. I don't have a budget to hire a company to do this... [more inside]
posted by Atom12 on Jul 13, 2005 - 12 answers

Where to advertise to IT sales/marketing people?

We need to do some online advertising and PR, on a just-above-shoestring budget, directed at people responsible for selling new information technology products. The minimum for a text ad from publishers like Ziff-Davis and CMP's TechWeb seems to be well over $2,000 per insertion. We'd like to spend less than that, so maybe we're looking for more obscure publications.
posted by bmckenzie on Jun 15, 2005 - 2 answers

Stopping Amway in the workplace?

How do I stop a multilevel marketer from infiltrating my company? [more inside]
posted by randomstriker on Jun 14, 2005 - 15 answers

Email Campaign Management

Looking for a good web-based (ASP) solution for managing permision email marketing campaigns. Hunting for something that is more innovative, better priced - the Basecamp of email marketing would be perfect. Anyone have any products that they're happy to recommend, based on personal experience?
posted by will on Jun 13, 2005 - 4 answers

Construction site signage help

I do marketing for a company that manufactures and installs windows/doors/gates in Uganda (East Africa). I want to create signage to put up at construction sites to advertise that the windows (etc) are by us. Problem: as opposed to the north american constructions sites i am familiar with, site hoardings (the barrier around the site) are usually corrugated metal sheets instead of the flat, nailable/gluable wood we use at home, and lawn-type areas around construction sites are non-existent, so you can't just stick something into the ground. SO.. how to display the sign? [more inside]
posted by Kololo on May 19, 2005 - 8 answers

What if Pepsi and Coke stop advertising?

What would happen if either Pepsi or Coca-Cola stopped advertising (in America) for their regular Pepsi and regular Coke products? [more inside]
posted by sharksandwich on Apr 26, 2005 - 20 answers

Starting a web business

I've started making sorority crafts that have received a pretty good reaction from friends, and I've read a few online tutorials of how to start an online business, but I've found that posters here seem to give the best information. So what advice would you offer in terms of buying a domain, web space, shopping cart utilities, marketing, etc.?
posted by sicem07 on Apr 12, 2005 - 3 answers

Copywriting 101: The Good Parts Version

Looking for a copywriting workshop that doesn't suck. My jargon-addicted boss wants to leverage some capital to grow her marketing proficiencies; I'm trying to steer her in the right direction. [more inside]
posted by junkbox on Apr 1, 2005 - 3 answers

Starting Sorority Products Website

I starting making some crafts to sell at a sorority store around campus, and realized there would be a pretty good online market, so I was wondering a good way to get in contact with product wholesalers to sell online? Any other web start up advice would be appreciated. Also, annoying second question: Is it possible to pour your own pewter keychains? Each sorority has their own symbol (lyre, crown, arrow, kite, etc.) and I was wondering they would be possible to make.
posted by sicem07 on Mar 31, 2005 - 5 answers

What are some great books about political marketing?

I'm looking for a few good books or articles - either on the web, or in paper publications - about political marketing. [more inside]
posted by tozturk on Mar 21, 2005 - 7 answers

How do I get my mitts on good, local, legal email lists?

I'm trying to market cool events happening at my (reputable) workplace to families with young children, and some other cool events to young professionals. We have a lovely and responsibly kept email list here of our own constituents, but we want to expand into new territory to promote events. [more inside]
posted by By The Grace of God on Mar 17, 2005 - 2 answers

Piggybacking Avon

My wife sells Avon. I had the idea that since she goes door to door delivering Avon books and has created a decent client base, I could make up a snazzy flyer with cool products that the men in her customers' lives would find interesting, but probably would not have seen before (i.e. cool stuff found on the net). I don't have a ton of money to pre purchase lots of product, but probably enough to get started small scale. The men would be 30-60 I'd say. Any product Ideas? [more inside]
posted by jikel_morten on Mar 7, 2005 - 10 answers

Big Mac jingle, when did it stop airing?

I've searched and searched, and can't find an answer to this simple question: What was the last year in which McDonalds used the "two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun" jingle in a commercial?
posted by jammer on Feb 8, 2005 - 3 answers

Is Napoleon Dynamite a "mook?"

Do you think Napoleon Dynamite is a mook? (Per the PBS Front Line "Merchants of Cool" definition of a mook).
posted by punkfloyd on Jan 20, 2005 - 26 answers

Experiences with Fortune Hi-Tech Marketing?

My aunt just sent me an e-mail linking to a site she set up for "Fortune Hi-Tech Marketing". Before I even brought the home page up, it felt quite a bit like Herbalife and other pyramid schemes just from reading the e-mail. Indeed, one of the first links on Google is a scam.com message board. To save me having to sort through thousands of Fortune Marketing pages on google, does anyone have any personal experience with this company or any information my aunt should be aware of? [more inside]
posted by Eideteker on Jan 16, 2005 - 1 answer

Is the Geico Caveman racist?

The Geico Caveman TV commercial.
Is it racist or just brilliant?
posted by Fupped Duck on Jan 8, 2005 - 24 answers

Making Money with AdWords?

Is anyone out there succeeding as an affiliate marketer on the web?

Specifically, I'd like to know if anyone is making money creating Google Adwords campaigns that drive searchers to merchants.
posted by lometogo on Jan 5, 2005 - 6 answers

Ethics and Entrepreneurship

Ethics and Entreprenuership. I've a lengthy question about being self-employed. [more inside]
posted by You Should See the Other Guy on Jan 3, 2005 - 15 answers

US dollar bill with a URL for a hotel in Domincan Republic?

Dollar bill spam? I just got a US dollar bill with a URL on it. Going to said URL brings up the web site of a hotel in the dominican republic. Is this an actual thing? Or is this just someone having some fun? [more inside]
posted by o2b on Dec 28, 2004 - 8 answers

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