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4 posts tagged with marketing by UMDirector.
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Best resources for digital marketing info?

Digital marketing filter. So what resources other than the obvious (mashable, etc) should I be reading in my position as digital marketing mgr for a consumer brand? Books, websites, podcasts - everything is welcomed.
posted by UMDirector on Apr 2, 2010 - 4 answers

How to promote companies product with zero dollars online?

Having trouble getting promotional traction for new webservice, despite being an avid blog reader, possibly because of split audiences. Any suggestions? [more inside]
posted by UMDirector on Feb 22, 2009 - 19 answers

How do I define a new product category?

Any tips for bringing a new product to market? Specifically creating a new and defining a new product category? [more inside]
posted by UMDirector on Jun 18, 2008 - 4 answers

Affordable B2B Promotional Concepts for software company?

Where can I find B2B concepts/ideas/thought/inspiration for low/no budget promotional, marketing activities for a software company? [more inside]
posted by UMDirector on Mar 15, 2007 - 5 answers

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