I need to write a short blurb describing the services our group provides, which is basically defined in three dimensions, eg. "We provide services (A + B) for data types (C + D) in domains (E + F)." I imagine this is something faced by technical writers, is there some best practice for writing this sort of thing so that it is readable in plain English? [more inside]
I'm looking for original self-marketing ideas for a writer and/or a designer. Okay, social media is important: Design your own page, update it frequently and get your friends to like it and promote it to their friends. But I'm looking for those kinds of tips that you've read and thought to yourself "Well that's original!". Something on par with Nine Inch Nails'/H2DA/Radiohead's decision to give their music for free "lest they come to the unique live concert experience" marketing ploy. Have you ever come across a Seth Godin or a Malcolm Gladwell book (or anything else) and was struck by something interesting?
Is Marketing Communications a good fit for me? Career advice appreciated, especially from people with experience in the industry. [more inside]
I was hoping to be offered a writing job on the editorial side, but instead I'm going to be on the business/advertising side. What does this mean for me? [more inside]
Approaching a local small business with an offer to write their blog for free: is this a good idea? If so, how to do it? I'm looking to gain some freelance writing experience and thought this might be the way. [more inside]
How should I bill a client for freelance writing of marketing copy? [more inside]
What should I be paid? My job is essentially a combination of marketing and web content creation. I write blog and page content for the website of a retail company. My writing requires an in-depth and technical knowledge about the general field as well as an intimate knowledge about how to convey this information in an attractive way to the consumer base. I constantly update my own knowledge in order to provide this content. I write consumer friendly technical info for the individual products as well as more elaborate landing pages to bring google ad traffic to. I add in-depth daily blog posts. I am also expected to manage the email marketing and as well as the online Google ads. Since I have begun this work, the readership and web sales have shot up and I expect it to continue to climb. [more inside]
How do you entice newspaper/magazine/blog writers into reviewing a restaurant? [more inside]
What are the most effective professional (personal) websites for writers you've seen? [more inside]
What are some good resources (workshops, online courses, etc) that will help me improve my organization's marketing communications initiatives? [more inside]
Something I've been involved in for several years has been getting a lot of publicity lately. And I've just been told that it is about to get some national publicity within the week. [more inside]
A few years ago there was a short story in the New Yorker set in the near future. The characters were children raised in a world where they seemed to be market research test subjects... I really can't recall any more details than that... Does this ring any bells?
OK, now my Course is free. How do I tell people? [more inside]
I'm trying to draw up a list of publishers in Western Washington State. Google and the Yellowpages have done all they can. [more inside]
Marketing Question: Suggestions needed about how I get my User Document writing course (for non-writers) in front of my target market. [more inside]
How do you become an internet phenomenon? I am a writer who wants exposure and my friends keep telling me to start a website. I've started many a blog--all dismal failures--and need perhaps good advice on how to (a) construct a unique, functional website that is easy to post on and (b) get exposure. Figured this was a good place to ask. Thanks!