7 posts tagged with marketing and software. (View popular tags)
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I am looking for an email management program (like campaign monitor) that also includes email analytics (like google analytics) and project management tools (like basecamp). I am in a small marketing department at a non-profit that relies heavily on email (100K+/month messages sent). My google-fu has failed me so far, I can't find anything that has all three components. Does anyone know of a one stop shop that does this? Also open to a using several programs as long as we can get them to work with each other.
posted by Incy on Oct 21, 2009 - 6 answers

How would I figure out how big the market is for iPhone apps that are basically collections of videos? [more inside]
posted by ignignokt on Jul 28, 2009 - 2 answers

I have created a website and software that I would like to promote and market. What are some creative ways to drive more traffic to my website and get people to buy my software? How does one go about getting write-ups in industry trade mags, ezines, and blogs? I am interested in learning more about ethical SEO, PR Campaigns, Affiliates, Guerilla Marketing, etc. If you created a piece of software, how would you get the word out?
posted by jasondigitized on Apr 16, 2009 - 5 answers

I have started developing and selling software for the iPhone. What websites should I read on a regular basis? [more inside]
posted by alms on Oct 26, 2008 - 5 answers

My company has developed a case management tool that has been in use for a number of years, and has never had a name. I want to start marketing it, register a domain name, get a logo developed, brochures and turn it into a brand. I would like something eponymous, and to that end I came up with the name “Preside” (as in preside over a case). I’m not that enamoured with it, and the developers hate it- but can't give me a reason. Can the hive mind think of something better? Or is “Preside” OK or just too awful? I can’t continue referring to the software as “our case management application”
posted by mattoxic on Jun 1, 2008 - 14 answers

Can anyone suggest a good software program for e-mail marketing? [more inside]
posted by tangyraspberry on May 27, 2008 - 5 answers

I need to quickly create a marketing plan and budget but I am more the creative, not so much the plan. [more inside]
posted by anonymous on Nov 24, 2007 - 5 answers