9 posts tagged with marketing and communications.
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What to expect at a university comms/marketing position?

I've been hired to be the Director of Marketing for a humanities faculty at a small but prestigious North American university. I've spent the last nine years at a mid-sized national ad agency. I start in two weeks. What should I expect in my new position? [more inside]
posted by Shepherd on Jun 16, 2014 - 22 answers

Social media for antisocial Luddites

All of the communications and marketing jobs I've been applying for lately have required experience posting to social media. In my personal life, I've avoided having anything to do with Facebook, Twitter and so forth, and I'm wondering how I can quickly get up to speed on these things. All I need is to be able to convince a potential employer that I can effectively promote them on social media, without ever having done this as part of my job responsibilities. How to accomplish this? [more inside]
posted by silly me on Dec 3, 2013 - 14 answers

I want to go into Marketing Communications. Good idea?

Is Marketing Communications a good fit for me? Career advice appreciated, especially from people with experience in the industry. [more inside]
posted by anonymous on Nov 11, 2013 - 4 answers

Tell me just what a communications campaign is exactly.

I've been asked to invent a mock communications campaign for a non-profit organization based around their primary cause. There's just one problem: I've never done that before. Like, I literally don't understand what a communications campaign is in a tangible "this is what you put on paper" way. [more inside]
posted by pinetree on Apr 7, 2013 - 9 answers

Help me become a social media marketing expert

I want to transform my department's social media team into the campus experts on social media. What are the books, workshops, tools, websites and communities I should be looking into? [more inside]
posted by pwnguin on Jan 19, 2013 - 12 answers

Changing careers: PR edition

How do I prepare for a career in public relations? [more inside]
posted by anonymous on Mar 30, 2012 - 6 answers

Do I need to go get a Marketing degree?

Applying for jobs that fall broadly into the Marketing, PR & Communications field, and need a quick reality check on the issue of qualifications and experience. [more inside]
posted by Weng on Aug 10, 2011 - 8 answers

Marketing an internal website

Launching a global internal website...how best to market it? [more inside]
posted by heigh-hothederryo on Feb 11, 2011 - 4 answers

Workshops or online resources for effective marketing communications

What are some good resources (workshops, online courses, etc) that will help me improve my organization's marketing communications initiatives? [more inside]
posted by squawk on Feb 2, 2010 - 5 answers

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