90 posts tagged with branding.
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Online resources for branding and logo-design?

I am looking for online resources for logo design and branding that contain the creative briefs, brainstorming notes, sketches, design process, and full style guides for well-known projects. It doesn't have to have ALL these things, but the more it has, the better. Books are welcome too.
posted by omar.a on Aug 26, 2014 - 2 answers

Font to replace Papyrus?

Looking for a typeface for a wellness/holistic medicine practice. I know that Papyrus font is a cliche, but it's an effective visual shorthand for this kind of business. Are there other fonts that are less overused, but would still convey or fit with that vibe of green, organic, holistic, natural? [more inside]
posted by LobsterMitten on Aug 24, 2014 - 15 answers

Well known companies with a corporation/brand name that contains "One"

I'm looking for examples of well known corporations or marketing brand names that are some variant of, or conceptually related to "One": [more inside]
posted by thewalrus on Oct 9, 2013 - 52 answers

Good place to find earcons / auditory icons examples

Several years ago I remember there was a web site where you could find an assortment of earcons/auditory icons/station id's/etc. The NBC chimes, the Intel Inside tones, the jazzy Comedy Central stinger, etc. Now my Google-fu is failing me, and I'd like to find all of these to include in a presentation. I can find some of them on YouTube, but not all the ones the site I remember had. Failing this, can you recommend a good studio who creates these that has an online portfolio I could check out? I'd like to use the short jingles/earcons in a branding presentation for my students. Thanks.
posted by ferdinandcc on Sep 16, 2013 - 3 answers

Has anyone ever studied the long-term effects of tagging wild animals?

I am just wondering what the long-term affects are in regards to tagging mammals & animals in the wild? Does anyone ever analyze or study what effects the tag itself will have on that particular animal or the nearby respective animal community that has not been tagged? Do other animals recognize the tags as foreign objects or do most species accept the tag as a normal bodily feature after it has been attached? Is there a species where the tags were deemed "wierd" or foreign enough to cause that animal to be ousted by others? [more inside]
posted by dope_feeny on Aug 30, 2013 - 7 answers

How much branding is too much?

I'm looking for examples, good and bad, of corporations or institutions pushing a decorative element or motif across all of their branding. Note: this decorative element must be in addition to and distinct from the expected logo/wordmark. [more inside]
posted by bricoleur on Jun 26, 2013 - 27 answers

Why do some TV shows not mention real-life brands, yet others do?

Some TV shows (and movies, and novels) go out of their way to avoid mentioning real-life brands. This video shows countless mentions of faux social networks: Friendbranch, Facefinder, Friendnet, etc etc, rather than Facebook. But others freely portray real-life companies when they want to. How come? [more inside]
posted by so_necessary on May 29, 2013 - 27 answers

Help me name this new fashion web app!

Looking for name suggestions for a website that lets you mix and match individual fashion pieces from different retailers into a unified look, then share that look on social media.
posted by Meagan on May 24, 2013 - 17 answers

Name/domain for private photo network for parents.

Please help me pick a name and domain for our website/app. We're a private network for parents to upload, backup and share their kids' pictures. [more inside]
posted by signal on Apr 14, 2013 - 1 answer

Removing paint/ink logotypes from bare aluminum w/o damaging the finish?

Paint Removal/Solvent Experts: Looking for solvents/methods for removing paint (ink?) logos from semi-glossy aluminum bicycle parts, without damaging or changing the finish. Detailed pics inside. [more inside]
posted by jjjjjjjijjjjjjj on Feb 20, 2013 - 14 answers

Nasty brands. Name them for me.

I'm doing an international presentation about rebranding, and I need to educate the audience about how logos are not the brand, but just a representation of how the public views them. I want to do a little exercise showing a bunch of brands with negative associations and ask them to think about how they feel about them. The first logo I've thought of is the swastika, but I don't want to Godwin myself. [more inside]
posted by b33j on Feb 1, 2013 - 48 answers

Help with a trendy Asian restaurant name?

I'd like to get some help for a new trendy, southeast Asian restaurant name. The restaurant will be limited service (fast-casual), similar to a Chipotle. Some names that I like: 1) Papaya 2) Spice 3) Samosa Any help would be greatly appreciated. Let me know if you have questions, and I can try to answer them. Thanks! Eric
posted by emeyer5269 on Jan 21, 2013 - 61 answers

How can I rebrand my neighbourhood?

What can I use as inspiration for cheap, creative ways to help change perceptions of my "bad" neighbourhood? [more inside]
posted by creeky on Oct 25, 2012 - 19 answers

Recommend me simple, high quality brands/items with little or no visible branding.

Recommend me simple, high quality brands/items with little or no visible branding. Every day that I live in the city (London) I feel myself becoming a little more like Cayce Pollard in my reaction to the torrent of branding/advertising that I endure. I like muji products for offering simplicity & high quality with no visible branding or advertising. can you recommend other brands or items that are similarly high quality and "no-branded"?
posted by Another Fine Product From The Nonsense Factory on Oct 14, 2012 - 15 answers

Which stores have trademark smells?

Which chains have trademark smells? [more inside]
posted by mikesch on Sep 14, 2012 - 56 answers

Camel Lights remind me of my friends down on the West Coast

Why do people choose - or stick with - the brand of cigarettes that they smoke? Is it taste, image, or habit? [more inside]
posted by mippy on Aug 26, 2012 - 62 answers

Non-logo identifiers

What are brand identifiers that are not logos? such as Starbuck's green straw and Apple's white earphones [more inside]
posted by ichomp on Apr 22, 2012 - 66 answers

Help me deal with my proliferation of webcomics.

Help me deal with my proliferation of webcomics. [more inside]
posted by COBRA! on Feb 27, 2012 - 8 answers

How to spot a knock-off with the real brand attached?

What are examples of big-name brands who separately manufacture cheaper/shoddier lines and put their labels onto them? [more inside]
posted by tracicle on Jan 8, 2012 - 29 answers

Help me name my Sake Brewery.

I am working towards starting a sake brewery. I am using 'Chucks Brewing' for the company name and 'Sidecar Sake' for the first product. No money for branding professionals (yet...) Are those names good enough for now? [more inside]
posted by Captain Shenanigan on Oct 8, 2011 - 45 answers

Corks and Cocoa? Booze and Brownies?

(Posting for a friend.) I am trying to name a local restaurant that will be known for its wine and its chocolate dishes. A friend of mine suggested "Corks & Cocoa." I like it, but would like to consider some other names. Any good restaurant name ideas would be greatly appreciated - and you'll be sure to get some gift certificates when we open if I like the name! Thank you!
posted by i_am_a_fiesta on Oct 3, 2011 - 35 answers

History of Marlboro Reds cigarettes?

What is the branded history of the Marlboro Red cigarette? I am contemplating the history of marketing to women right now, and I am especially interested to know if the "Red" branding of today goes back to when the cigarettes had red filters to blend with lipsticks. Are they "Reds" of today called such because of the red packaging, the processing of the tobacco, the historical marketing to women, or something else entirely? It would be especially interesting to me if these cigarettes, which are hyper-masculine today, are direct descendants of a quintessentially feminine product.
posted by mortaddams on Sep 3, 2011 - 13 answers

Help me name my choir!

NamingFilter: I am forming a new chamber choir and am stumped for a good name. Can you help? [more inside]
posted by impluvium on Aug 1, 2011 - 14 answers

What cities have been able to re-brand themselves?

What are some small/medium-sized cities who have gone through re-branding exercises and come out successful? [more inside]
posted by dflemingecon on Mar 29, 2011 - 19 answers

Black and white photography in web branding

What are examples of large companies or major brands that use mostly black and white photography on their website? [more inside]
posted by psycheslamp on Mar 24, 2011 - 6 answers

Ask your doctor about Prosilogroxycinisilovert to see if it may be right for you.

How do they come up with brand names for drugs? [more inside]
posted by holterbarbour on Mar 7, 2011 - 14 answers

Marketing an internal website

Launching a global internal best to market it? [more inside]
posted by heigh-hothederryo on Feb 11, 2011 - 4 answers

Essential books on branding?

What essential, comprehensive book (or other resource) on branding would you recommend? [more inside]
posted by wretched_rhapsody on Feb 10, 2011 - 3 answers

Whatever happened to band logos?

While some bands still have logos|symbols, they do not seem to be as essential a part of the band identity as they were in the seventies. What was it about the seventies music culture that encouraged the extensive use of band logos and symbols? [more inside]
posted by timepiece on Feb 5, 2011 - 13 answers

Can you help me find a luxury car commercial?

Looking for a car commercial that made fun of luxury brand "types," for Hyundai or Infiniti perhaps? [more inside]
posted by hwickline on Jan 31, 2011 - 3 answers

Successful community oriented mixed-use architecture?

What are your suggestions for successful/interesting mixed-use architecture projects? Bonus points for ones in New York City. [more inside]
posted by anonymous on Jan 7, 2011 - 3 answers

Who makes Yelpstick?

Who makes the free promotional lip balm (Yelpstick) that Yelp gives out? My wife liked the tangerine Yelp Stick handed to us at an event, and I'd like to buy her some more. I don't need to (and would prefer not to) get it from Yelp if it's just a rebranded/generic lip balm from some other manufacturer. [more inside]
posted by Pruitt-Igoe on Nov 18, 2010 - 14 answers

Dial PCS for Probably Change Service

Is there a way to stop MetroPCS logos from posting to Facebook account when uploading photos from cel phone? [more inside]
posted by Mike Mongo on Oct 5, 2010 - 3 answers

Who drew this logo?

Trying to figure out who designed logo for the RAF. I really dig the design. It mentions that Baader paid a designer to draw it, but I can't find a single mention of his name. Any help would be greatly appreciated. [more inside]
posted by thsmchnekllsfascists on Aug 21, 2010 - 2 answers

Are Rollei's digital cameras rebadged?

Are modern Rollei digital point 'n shoots manufactured by someone else, and if so who? [more inside]
posted by unmake on Aug 16, 2010 - 3 answers

I like 'MONSTER CUPCAKES' but I'm concerned about the Trade Descriptions Act

Help me name my two-bit cupcake business! [more inside]
posted by citands on Jul 29, 2010 - 33 answers

Best. Domain Name. Ever.

I'm in the market for a domain name for my law firm, and I'm looking for terms that will occur to the relevant demographic. [more inside]
posted by freshwater on Jul 16, 2010 - 18 answers

How do I add custom branding to a YouTube Partner channel?

My client's YouTube account has been upgraded to Partner status and we'd like to add custom branding. [more inside]
posted by ao4047 on Jul 1, 2010 - 3 answers

Brand hijacking

What are some cases of upmarket brands becoming involuntarily associated with 'undesirable' groups? The main one that comes to mind is chavs in the UK adopting Burberry check as 'theirs' (see I also remember hearing that the makers of Cristal champagne were unhappy about its popularity with rappers. Any other ideas? Thank you.
posted by MisterCoffeeWithAnAutomaticDrip on Jun 24, 2010 - 34 answers

ID this graphic T-shirt logo/brand/design?

Can anyone identify the T-shirt brand/design on the terrorist in these CCTV screen captures (linked)? How about the sneakers? [more inside]
posted by sudeva on Jun 13, 2010 - 1 answer

What mid-sized corporations do you think have ugly logos?

What mid-sized corporations do you think have ugly logos? [more inside]
posted by deinemutti on Mar 31, 2010 - 25 answers

Brands and logos for people?

Can you help me think of examples of individuals (not companies) that have strong brand identities? [more inside]
posted by lewistate on Jan 13, 2010 - 52 answers

What's Cooler Than Dancing in a Train Station?

What Are Some Creative Ways To Get People Interested In A Giving Campaign? [more inside]
posted by Lipstick Thespian on Nov 17, 2009 - 2 answers

Who doesn't own their .com?

What are some examples of a large company or brand not owning or using the "obvious" domain name like or Examples from the past would also be useful.
posted by smackfu on Sep 24, 2009 - 45 answers

What's in a name? Is it worth money, or should I just pick another?

I have a product I'm building and I found a great name for it - but the .com is taken. Is it worth purchasing, or should I just come up with something else? [more inside]
posted by twiggy on Sep 3, 2009 - 27 answers

What is the hierarchy of high-end jewelry brands in New York?

What are the most impressive/exclusive quality diamond jewelry brands with a retail presence in Manhattan? [more inside]
posted by L'homme armé on Sep 2, 2009 - 9 answers

How can I learn about and collect images of the seed signs that are posted along large agricultural fields?

Agriculture Industry Filter: After a recent drive across the mid-western United States, I became very intrigued by the variety of signs along the road that seemed to be trademark or branding markers for the types of seeds being grown in the various fields. (1) Does anyone know the purpose of these? (2) Seen a collection of them online? or (3) Know how one might properly refer to them in order to go about collecting images of them?
posted by refractal on Aug 31, 2009 - 10 answers

How should I brand my bankruptcy law firm?

What is a good name for a law firm focusing on consumer debt relief, both bankruptcy and collection abuse? [more inside]
posted by delosic on Aug 26, 2009 - 4 answers

Dating photos using branding and codes

Is there a way to date photos by using the photo paper branding or the printed serial numbers on the back? [more inside]
posted by emilyd22222 on May 18, 2009 - 3 answers

I say cake pops, you say...

Help me name my company! I'm starting a business selling cake pops (cake balls on sticks made to look like lollipops) and need some naming assistance. [more inside]
posted by Bella Sebastian on May 12, 2009 - 50 answers

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