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The hyperbole is killing me!

Every car is advertised as "all new" each year. What exactly does this mean, if anything? Is it a completely empty phrase, or does "all new" have some technical meaning in the context of car advertising?
posted by dmd on Aug 15, 2006 - 12 answers

 

What does 'Only In Theatres' mean?

Why do all movie advertisements and trailers state that the movie will be shown "Only In Theaters"? [more inside]
posted by dmd on Jul 9, 2006 - 16 answers

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