Question regarding the way TV commercials are aired on local cable systems. [more inside]
posted on Dec 22, 2006 - 10 answers
Imagine a world with no TV advertising, and no sponsorship with TV shows being view on demand and funded by pay-per-view by the viewer. How much would (or should) a TV show actually cost? [more inside]
posted on Dec 14, 2006 - 21 answers
Has anyone seen this commercial? [more inside]
posted on Oct 4, 2006 - 37 answers 
Is public broadcasting really public if it has commercials? How and why did this happen?
posted on Mar 8, 2005 - 19 answers
I've searched and searched, and can't find an answer to this simple question: What was the last year in which McDonalds used the "two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun" jingle in a commercial?
posted on Feb 8, 2005 - 3 answers
I love some of the commercials for PBS. There is one playing currently that is constructed around the story of Little Red Riding Hood's wolf. Philip Glass' music from The Hours is throughout, a father is reading the story to his daughter, then gets interrupted by Lara Spencer, Charlie Rose ("In my interview with the wolf, he said he does his own stunts to add more realism to the story"), Jim Lehrer, Bernadette Peters and a couple others who I don't know, who all have comments about the wolf. Is this commercial available online? Does anyone know who made this?
posted on Jan 31, 2005 - 4 answers
The Geico Caveman TV commercial.
Is it racist or just brilliant?
posted on Jan 8, 2005 - 24 answers
Tonight I am watching my daily dose of the Simpsons and Seinfeld. At least 50% of the commercials are for automobile companies. My Marketing 101 question: Why do car companies advertise so heavily in proportion to other companies? The average American buys a car once every few years, and a traffic jam can give you all the brand recognition you need. Why the hard sell on tv and in magazines?
posted on Oct 19, 2004 - 10 answers
Help me figure out this auction marketing thing.
I'm thinking about selling some items from a defunct tv show. Since the current market for the show appears slow on eBay, and its fanbase seems to be pretty scattered. Fanfic, episodes guides, FAQs, etc. but not much in the way of communities. So I'm not confident an auction would be noticed by interested collectors without spreading word of mouth. Is that how this works? And if so, are there generally-accepted ground rules for (tasteful, non-spammy ways of) putting the word out?
posted on Aug 7, 2004 - 17 answers
In the U.S., some televised prescription drug ads tell you exactly what the drug is for. Others only allude cryptically to the drug's function. Still others just show a middle-aged, sweater-clad couple enjoying a sunset on a beach. Or Mike Ditka. Why?
posted on Feb 16, 2004 - 10 answers
