I'm having some trouble finding historical data on (overall) ad spending by medium. What I would really like, is a single graph or at least table, with some numbers going back ~30 years (or more is fine) that goes up to the present (~2014 let's say). I am uninterested in forecasts, and I'm uninterested in data sets with shorter time windows; my search results are just getting swamped by organizations that (i) are selling something, usually forecasting, and (ii) aren't focused on anything older than a few years ago. [more inside]
I, and likely most of you reading, consider myself jaded towards advertising. But I've been wondering, have marketers effectively come up with ways to influence people like me who routinely ignore ads? [more inside]
Is there a site which has the full series of these Jagermeister ads which I would date (given they feature Klaus Nomi) as late 70s/early 80s? They appear to be from the US, but perhaps they're on a German-language site.
I am looking to monetize my WP self-hosted site with custom banner/sidebar ads. (Not google ads) Ideally it would work out to be one of a dozen or so ads that appear randomly on every page/post refresh. I'd like something with little to no coding involved. What are the best plugins?
I hear that creators of very popular YouTube videos get paid for advertising. Normally they would welcome this, but I'm curious about what options a person has for keeping ads off their YouTube video, especially in the case where the video has been viewed very many times. Is it possible to keep ads off such a video altogether? And what would an effort to minimize advertising do to a video creator's ability to earn money (from YouTube) by posting videos on YouTube? (I imagine it would destroy it, but I don't know for sure.)
I'm looking for mission statements from 90's advertising agencies. Specifically, super "edgy" ad agencies that targeted the Gen-X demographic. The more over the top and "extreme" the better. Worst-case scenario, I'd love to know where to start looking for them myself.
How can I find out when and where these Budweiser ads were first published? [more inside]
I received an email the other day from someone who claims they have a client who wants to advertise on my blog, which I only started a couple of months ago. I can't tell if it's legit, and I'm wondering how best to find out. I don't have any advertising on my blog, nor do I have any mentions of seeking advertisers. [more inside]
A bigshot sales guy is coming by this afternoon, trying to get my organization to buy web ads on a regional newspaper site. What should I ask him?
Attorneys and patent agents: what kinds of advertising have you found to be the most effective? [more inside]
TheGlitz&GlamourOfHollywoodFILTER: I’m part of a small start-up that films celebrity interviews and slaps sponsor’s logos on them. Well, in theory, anyway. Up till now, we haven’t had any sponsors. Now we’ve finally gotten our foot wedged into an advertiser’s door, but we don’t know how much to charge! [more inside]
Could someone please bring me up to speed on the following online advertising services and how they work: 24/7 Real Media's Open Ad Stream, DART, and Google AdSense. [more inside]
How do I get involved in copywriting and other creative endeavors in the advertising industry? As someone in the industry, what do you believe is essential for me to learn in order to become successful and happy? What books, blogs, etc. should I be reading? [more inside]
Which hardware and software to use to display ads on screens in store windows? [more inside]
Why do infrastructure / commodity brands need to advertise to the general public? [more inside]
Is there a good way to sell advertising on a password-protected intranet? If so, what is it? [more inside]
I use Wordpress 2.7. How do I edit the RSS feed(s)? Please help me troubleshoot my situation ... [more inside]
Can you help me find a specific Wendy's commercial? (Not the banned one, and certainly not the "where's the beef" one.) [more inside]
What price should I sell text links from my website? [more inside]
Can anyone recommend quality online ad networks for a website with about 300,000 page views per month? [more inside]
What are the approximate income/pageview rates for the most popular type of online advertising? [more inside]
Why do book advertisements say "available wherever books are sold"? [more inside]
Why do I see ads for U.S. companies on British sites (like guardian.co.uk)?
How the fuck do they make those DirectTV ads? [more inside]
Is there academic research that claims that viewing of advertising material a ritual of genderization? [more inside]
How much should I charge for my freelance design services? Have to give a quote by tomorrow, and I don't know how to determine what my time/my skills/the job/etc. is worth in order to quote them fairly. [more inside]
How do I output random blocks of text in a JSP include? I am not in any way a java/jsp programmer. [more inside]
Are Google ads a good use for my very limited advertising dollars? If not, what works? I'm trying to promote a small science museum and I need help primarily with online marketing. [more inside]
What data is there, academic or otherwise, on the effectiveness of various types of web advertisements? [more inside]
I run a regional music calendar/forum/photo gallery site that works mostly with punk, metal, and indie type bands in Chattanooga, TN. I know my audience really well and evidently Adsense does not and I have the dismal click-through rate to prove it. so why can't I just contact labels, artists, distros, etc. that I know my visitors are interested in directly and work something out? [more inside]
Where can I find digitized, downloadable print advertisements that are free for academic purposes? [more inside]
I recently put Adbrite on my blog. But no advertisers have signed up in one month. I reduced the price every week for a text ad from $30 to $10 per week now for a good location in the sidebar. For 2000+ pageviews per day, is it too much to ask for? Many sites with lesser page views and higher rates are full of Adrite advertisers. What is the secret of making money with Adbrite?
Is posting an ad on Monster.com worthwhile? [more inside]
The Geico Caveman TV commercial.
Is it racist or just brilliant?
Is it racist or just brilliant?
If I suddenly posted something on my website that I knew would get a ton of traffic, what would be the best way to, literally, capitalize on that traffic? If lightning struck, who would I call/partner with to make sure I got the maximum $$ possible out of all those eyeballs? Assume "selling out to the Man" would not be a concern, and further assume I would have very little time to arrange whatever the answer is. Also, assume the new higher traffic would be short-lived, a few weeks at most.
Remember any successful or noteworthy online marketing campaigns? [mo' 'nside] [more inside]
Hopefully this hasn't been asked yet... my Google toolbar is seemingly less able to block popups like it did before. This is happening at home and work. What's the reason and what's a more efficient blocker? Is this happening to anyone else?
Are there 'standard' rates for text and banner advertisements? Are there any generally accepted pricing guidelines? Is there a formula a webmaster can use to determine how much they should charge for banners or text ads? What about exclusivity? (More Inside) [more inside]
In the U.S., some televised prescription drug ads tell you exactly what the drug is for. Others only allude cryptically to the drug's function. Still others just show a middle-aged, sweater-clad couple enjoying a sunset on a beach. Or Mike Ditka. Why?
Faux homemade posters asking "Where is my Garden Gnome" (with the URL of this site) have been popping all over my neighborhood in nyc. On the poster (visible here, pdf) is a toll free number with a funny "homespun" message. This definitely has the feel of some guerrilla marketing campaign. (Who would pay for all those toll free calls...) Or is it some new hoax art project? An (inefficient) email harvester (see the disclaimer on the contact page...)? What? Anyone have any idea? (btw: there was an Oct 28th MeFi FPP about gnomes, but the FPP link is dead... was this related?)