How Do I Promote the Music in my Publishing Catalog?
April 25, 2008 8:56 AM
How can I seek out licensing and other royalty-generating opportunities for the titles in my new music publishing company's catalog?
I recently established myself as a PRO-affiliated music publisher, primarily to publish my own titles, but I'm also planning to work with other artists in the future. Does anybody out there have any advice for how to go about effectively targeting and soliciting licensing and other performance royalty generating opportunities for the titles in my catalog? I realize there are probably no simple answers to this question, but I'd like to hear some pointers and other insights from anyone out there who might have had success in this area in the past.
I recently established myself as a PRO-affiliated music publisher, primarily to publish my own titles, but I'm also planning to work with other artists in the future. Does anybody out there have any advice for how to go about effectively targeting and soliciting licensing and other performance royalty generating opportunities for the titles in my catalog? I realize there are probably no simple answers to this question, but I'd like to hear some pointers and other insights from anyone out there who might have had success in this area in the past.
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posted by saulgoodman at 7:41 AM on April 29, 2008