What do I need to know about search engine optimization?

May 24, 2004 6:14 PM

Search engine optimization... I'm happy to buy a book, but are they worth it? Do I really need to know more than the basic best-practices for Google?

By best practices for Google, I mean relevant page titles, semantic markup, etc.

Does the keywords metatag carry weight any longer?

posted by o2b to computers & internet (2 comments total)

Does the keywords metatag carry weight any longer?

Not for a while now, and I don't think Google ever used them.

I've never seen any SEO advice that wasn't blatantly obvious, or (irony alert) easily googleable.
posted by gleuschk at 6:46 PM on May 24, 2004

This book is good. Many useful tips for improving your search results. But, just as importantly, how to not get blacklisted by google. Also, some cool tips on obscure google usage.
posted by Kwantsar at 10:28 PM on May 24, 2004