how to become a nonsucky copywriter
June 8, 2007 12:16 PM Subscribe
When adding items to my online shop, how can I learn to write awesome product descriptions? How can I stop being the most boring copywriter ever?
posted by logic vs love to writing & language (12 answers total) 10 users marked this as a favorite
Whenever it's time to write up a description of something I'm selling, my brain freezes and I pretty much end up with: "hey, look at this thing I'm selling! buy it!" It's sad and boring, and not at all the kind of vibe I want to give off. I want my descriptions to be cute and sweet and playful, but short of copying something verbatim from Fred Flare
, I don't know what to do.
Any tips/suggestions/resources for getting over my total mental block in this area?