Comments on: Email Newsletter program?

Question: Email Newsletter program?

bright77blue — Thu, 22 Dec 2005 17:53:32 -0800

Hi I would like to send email newsletters to my clients (about 100) and would like to do it all in-house. Are there good programs or tools to do this. If possible, I would like to know who reads it (I know ... privacy) by using images? / some sort of tracking if possible. Any ideas?

By: helios

helios — Thu, 22 Dec 2005 18:01:38 -0800

To answer part 2:

At least 90% of your audience is going to use a mail program which automatically blocks "web bugs" and other non-inline images (Yahoo, gmail, and Hotmail block these, as do Thunderbird and recent versions of Outlook).

If tracking is an absolute requirement, you could just send a mail that says "Go to (http://blabla) to read this month's newsletter" and put the newsletter on your web server - however this method requires a bit more effort on the part of the reader and many clients may not bother to click through.

By: Sallysings

Sallysings — Thu, 22 Dec 2005 18:20:26 -0800

You COULD send them out and and ask for a read receipt, but lord knows how effective that is. I send out one myself (for a band) with a list of around 300 people, and I find a combination method works best.

We bought MailListKing and it's a snap to use. If you can justify it, it's only $50.

By: Sallysings

Sallysings — Thu, 22 Dec 2005 18:21:21 -0800

Oops. by "combination" I mean both an html mail with images as well as text. The program will do that for you.

Basically, if the client does block the images, the text version will show.

By: tellurian

tellurian — Thu, 22 Dec 2005 18:32:49 -0800

You don't say which platform you're on. If it's Mac try NewsLetter it's free.

By: oliyoung

oliyoung — Thu, 22 Dec 2005 20:38:02 -0800

Hands down, lay down winner for this (aside from it being a webapp) is Campaign Monitor

By: blag

blag — Fri, 23 Dec 2005 07:03:19 -0800

I like mailchimp - it does the tracking for you automatically