Help me name and position an insurance alternatives website
November 18, 2015 10:57 AM Subscribe
I worked in insurance for over five years. A good chunk of the freelance writing I do relates to the insurance industry. And it sometimes leaves a bad taste in my mouth because some of it is looking to make money off of people trying to comply with Obamacare and avoid the penalty for not having coverage. Please suggest names for an insurance alternatives site and how best to position it.
I am fond of blogger, but if you can make a good argument that tumbler or something else free would be a more social and viral platform, I am open to suggestions. I have no idea how I would promote it.
My first thought is to call it "Insurance Alternatives" but that probably sucks. Maybe "Just Say No to Obamacare" or something like that would be better. There are actually a lot of perfectly legal exceptions/alternatives to going and applying for Obamacare and I think some folks have no idea.
I am fond of blogger, but if you can make a good argument that tumbler or something else free would be a more social and viral platform, I am open to suggestions. I have no idea how I would promote it.
My first thought is to call it "Insurance Alternatives" but that probably sucks. Maybe "Just Say No to Obamacare" or something like that would be better. There are actually a lot of perfectly legal exceptions/alternatives to going and applying for Obamacare and I think some folks have no idea.
"Just Say No to Obamacare"
That might strike some people as overtly political, which isn't necessarily a bad thing, but it sounds like you want to get everyone (or a broad range of people) more informed, so I'd go a bit more neutral, maybe "Make Obamacare/Insurance work for you."
Preview: I like Ipsofacto's suggestion better.
posted by ghost phoneme at 11:38 AM on November 18, 2015 [3 favorites]
That might strike some people as overtly political, which isn't necessarily a bad thing, but it sounds like you want to get everyone (or a broad range of people) more informed, so I'd go a bit more neutral, maybe "Make Obamacare/Insurance work for you."
Preview: I like Ipsofacto's suggestion better.
posted by ghost phoneme at 11:38 AM on November 18, 2015 [3 favorites]
Response by poster: Thanks, those were really helpful answers. I have gone with:
Do I Need Obamacare?
and (at least for now) subtitled it:
Medical Insurance Options Under The Affordable Care Act.
posted by Michele in California at 3:21 PM on November 18, 2015 [2 favorites]
Do I Need Obamacare?
and (at least for now) subtitled it:
Medical Insurance Options Under The Affordable Care Act.
posted by Michele in California at 3:21 PM on November 18, 2015 [2 favorites]
Response by poster: Missed the edit window that should be:
Medical Insurance and Options Under The Affordable Care Act.
posted by Michele in California at 3:27 PM on November 18, 2015
Medical Insurance and Options Under The Affordable Care Act.
posted by Michele in California at 3:27 PM on November 18, 2015
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If you don't mind using a long title, perhaps Medical Insurance Alternatives to Obamacare. Use Medical in your name or you might be pulled in a car insurance search. Have a search tag for "avoid penalites"
posted by IpsoFacto at 11:31 AM on November 18, 2015 [1 favorite]