For AdWords, better to work with an agency or directly with Google?
May 27, 2014 6:57 PM Subscribe
Our business spends enough on Google AdWords that they've offered to give us some sort of "account specialist" as well as a couple of other people there to do the various day-to-day work of keeping our ads running effectively. We're not sure if we should take them up on it.
posted by thumpasor to Computers & Internet (5 answers total) 1 user marked this as a favorite
We're also scoping out agencies to do this work and we've found one that we think will do a good job, and were really excited to hire, but are now considering this other option.
Has anyone here had experience with the Google direct route? Any pros or cons to share? A few things that might help to know:
- The two routes are mutually exclusive (Google won't help us if we hire an agency)
- The Google help is free, while the agency help costs money. However, assume that we don't care about this - we just care about getting the best results
- We are a tech startup
- We spend in the low five figures per month on AdWords
Thanks for any help!