Professional Looking Labeling/Packaging on the Cheap for Small Business?
February 27, 2014 8:33 AM Subscribe
I'm looking into opening an online shop with a few niche items, and I don't know how to go about packaging and labeling them. I'm very small time and this is a very small market, so I need to keep things on a budget. In theory I have a color inkjet printer and bw laser printer, but neither are cooperating at the moment, and I don't want really terrible hand made labels I've seen some people make on their printers. I can probably figure out why they're broken if there is a way to do nice looking labels on a home printer, I just haven't seen it. I can do design, but I've got little experience in the physical space. I'm also completely lost on the packaging side of things. Where can I find out about packaging and labeling cheaply for small (micro) businesses?
posted by [insert clever name here] to Work & Money (7 answers total) 6 users marked this as a favorite
A few of the products I have in mind, if it helps:
Specialty Fish Foods:
For containers, I'm going to use some pill bottles. I can get them cheaply in small quantities locally (I may change this as money becomes available, but this will work for now.) I have a black and white laser printer and a color printer (although both are misbehaving right now). But printing on matte labels looks unprofessional. I have not tried glossy labels yet for the inject for fear they will look bad and be wasted money. If you've used anything like that and like it, please let me know.
I can get them unbranded from a supplier, so I was hoping to package them thusly:
Plastic bag with cardboard/paper closure/label at the top.
Similar to this but no backing:
or this (but paper at the top)
Lately, I am fabricating an acrylic feeder that will require some protection. I was thinking of putting it in a cardboard box with crunched up shredded paper as the padding. That's just one idea though. I'm probably not explaining it well, but it's a packaging type I've seen numerous places, expecially Etsy. I'm not sold on that exact packaging, but that's the idea I have in mind. The size of the item will be something like 6"x10"x4", and it will be the type of thing that can crack or shatter if mishandled, such as a drop from a 3' or more. But it's not fragile like glass.
Any suggestions? Part of what I'm struggling with is I don't even know what to call some of these things to know how to search for companies that do the printing.