Does simultaneous blogging to multiple outlets help to build audience?
January 16, 2014 12:30 PM Subscribe
I once had a decent online audience for my regular writing habit, but sort of lost steam with a career change that monopolized my attention and energy. With an unexpected change in fortunes, I've been trying to reconnect, but one of my outlets is gone, another is moribund, and the scene is now more spread out and complicated. I've been posting simultaneous content to a number of outlets, but I'm wondering if that's wiser than just picking one and focusing entirely on that one, because of the widely differing reading habits people have now.
posted by sonascope to Computers & Internet (8 answers total) 13 users marked this as a favorite
I've been seeking out some info on this question, but it's a hard subject to search without coming up with ninety-nine percent content farm BS with no provenance. I've attempted to do a bit of networking with bloggers in my area, and was told that my explanation of what my blog(s)/online writing is about was too complicated and esoteric and that I needed was a simple URL and an elevator pitch, which is true, so I rebooted my blog as a philosophical lifestyle blog about living an adventurous gourmet life with limited resources (with parenthetical storytelling in service of the idea), and hosted it myself using Wordpress to build the site on my server space. I've been additionally reposting to tumblr, medium, blogger, dreamwidth, my old livejournal, tweeting links to new pieces, and otherwise trying to leverage material across a broad range of media, which isn't hard, other than weird formatting issues between sites, but I'm out of touch with how these things work and am not sure if this is the best way to work.
My intention, too, is to get back to a periodic podcast/soundcloud audio series based in the same written material, and possibly do youtube/vimeo videos connected to the blog, as well as returning to my regular habit of doing live spoken word/storytelling shows.
Am I doing this right, or do I need to refine this approach? Are there good resources to researching these things that I should know about?