Mobile App Versus Mobile Optimized Website
September 24, 2013 3:08 PM Subscribe
Four years ago, we hired a 3rd party to develop a mobile app for our not-for-profit business league. It’s pretty basic. The main functionality we wanted and got was a membership directory.
Since then, we have completely revamped our website, which is now optimized for mobile access. All of its functionality, including the membership directory, is perfectly and conveniently usable on a smartphone.
So, is there any point in keeping the app?
posted by Short Attention Sp to technology (3 answers total)
Although we have not updated the app since launch, it works perfectly fine, to include in iOS 7. For bonus points, if there are good reasons to maintain the app, why is it important—if it is important—to update it? What’s it missing that isn’t there already?