Suggestions for business deal presentation
September 2, 2013 8:13 PM Subscribe
Some months from now, I hope to sit down with some companies interested in buying a particular kind of soap. I'm looking for any suggestions, best practices, or wisdom about how such a presentation should be structured, what information a buyer would like to know, etc.
posted by lhtw90 to work & money (5 answers total) 3 users marked this as a favorite
Background: A close family friend has started a company that produces an organic, non-toxic, 100% biodegradable soap. It is a colloidal micelle soap (see: http://en.wikipedia.org/wiki/Micelle#Uses). Interestingly, one of their customers is a farmer in the U.S. He buys their soap as a concentrate (i.e. not mixed with water) and mixes it with plant food. He says that the concentrate penetrates hydrophobic soil, which allows the plant food to nourish the deepest parts of the root system. The farmer says his crop yields have increased because of it. My family mixed some of this product with fertilizer and we were able to get grass to grow on our property where it has never grown before due to poor (probably hydrophobic) soil.
Here is what I'm thinking: I'm considering working out a legal agreement with the company to become an authorized reseller. Based on some people in my network, I believe I could at least get meetings with people in the agriculture industry and hopefully make some deals with them.
I've never done anything like this before, but I imagine I would need a presentation to:
1) introduce the product (what it is, its ingredients, etc)
2) Its uses in agriculture
3) how it works (i.e. explanation of 2)
I am very sure more would need to go into a presentation like this. A few things I can think of would be: some testimonials related to its effectiveness in agriculture, references to scientific papers about colloidal micelles and soil/farming, a scientific study showing the effects of this particular product on crop yields.
I would really appreciate any advice that anyone might have on how to go about constructing a presentation to pitch this product to companies that would be interested in its agricultural uses.