I am not this person and I do not endorse this product.
November 29, 2012 4:39 PM Subscribe
(UK law) A multinational confectioner has used my name to promote one of its products. Have my rights been infringed? Am I entitled to compensation?
posted by run"monty to law & government (13 answers total)
My full name is not all that common yet it is still shared with a handful of others on the web. When I Google myself, the first page lists a couple of references to me, my namesakes and a couple of promo videos for a well known confection.
It appears that said multinational confectioner ran a marketing campaign some time ago that encouraged users to submit their name and a short script to a website which would then spit out a video of a performer reading out the submitted material to promote their product. There are thousands of these videos on YouTube. Two of these are titled with my full name and mention my full name within the dialogue of the videos. These videos appear on page one of the search results when you Google my name.
I am not the subject of either video, my namesake is, but it is still ambiguos to whom these videos are referring and it is this ambiguity that bothers me. I just don't like the idea of someone Googling my name and thinking I thought it a good idea to endorse the bloody product or participate in the campaign. The product's not a thing I would buy for myself or for my children.
So, I feel a little annoyed and won't let it lie. Whilst I could just ask them or YouTube to remove the videos, I would like to know if there are any possibilites of compensation. After all, it could be seen as if I have personally endorsed this product. Have my rights been infringed in any way? Am I in any way entitled to compensation?