What should I charge as an online marketing freelancer?
October 31, 2012 5:30 AM Subscribe
What should I charge as an online marketing freelancer? (Details inside)
posted by phoenix_fire to Work & Money (2 answers total) 5 users marked this as a favorite
At my last job at a marketing firm, we billed out at $100/hour, I was paid $15/hour and 20% commission on any sales I made.
I am currently working part-time at $20/hour with another company. (I have done work with them before and will be asking for a raise soon, since my expertise is much higher than it was when I started).
Based on this, I am looking for an official contracting rate for any additional work I'll take on. I am not an agency, so I will not have an office to pay for or a website to maintain. I also want a rate that's affordable for marketing agencies to be able to outsource to me.
I offer pay per click ad management, search engine optimization, and general google analytics consulting. I am among the best in the our mid-sized city for pay per click ad management, but by no means the best on the web (or within an hour's drive), and probably mid to top pack for the other services, compared to the rest of the city.
At this point I'm leaning towards $50/hour. I've also been told a contractor should charge 3x what they would make as an employee; what's a reasonable rate for myself and clients?