If I hear Smells Like Teen Spirit one more time...
October 16, 2012 12:51 PM Subscribe
Help me understand how music is selected for modern radio airplay.
posted by zabuni to media & arts (13 answers total) 5 users marked this as a favorite
So, a combination of factors leads me to listen to the radio as I drive into work. And it seems that modern radio has abdicated playing new music, beyond one or two new songs. It seems like I can't go a whole morning on my (short!) commute without hearing at least one song from circa 1995. And they are extremely loath to play music by modern bands even when all signs point towards it being extremely advantageous.
An example. Mumford and Sons has a new album, called Babel. Regardless of the quality of band, or the album, it's one of the biggest debuts of the year, topping the charts, and receiving great press. From listening to it, it appears very similar to the last album, and not a great departure from their music. None of the radio stations in my major metropolitan area are playing it. They'll play songs from the previous album several times a day, but not the new one.
I have no idea why this is. The band is still popular, the album is popular, and you would think popular new music would sell advertisement. So why are they still playing top ten from 1995?
Nuts and bolts articles about the process would be appreciated.