How can I locate someone to provide a day of social media / online presence consulting to a non-profit in the Philadelphia area?
I am on the Board of Directors of a national nonprofit organization. The staff is extremely enthusiastic, but they are floundering on social media stuff. (Previously
Although the organization has put some of its literature online (some of it behind a registration wall, ugh), its communications in general are very old media-focused. I'd unfavorably characterize some of the attitude as, the website is a repository for static content which is updated every decade or so.
My latest idea is that I have enough room in some funds allocated for strategic planning to bring in someone who Knows What They're Talking About, to take a look at our website and social media presence, and tell the staff what they could be doing better.
I am NOT looking to hire someone to run our social media campaigns or to re-write our website, although we clearly need to be able to do both (among many other things).
Does this type of consultant exist, and what would they cost? And how do I go about finding / vetting / hiring them?