How can I be more effective at business development?
August 23, 2012 1:02 PM Subscribe
Do you work in business development? Please tell me how you spend your time.
posted by anonymous to Work & Money (6 answers total) 7 users marked this as a favorite
I work in business development for a small contract lab services organization. I find myself spinning my wheels and wasting time pretty often, partly because I'm lazy and partly because I don't have a really good model for how to use my time effectively.
There are a lot of problems with this organization that limit my scope and are contributing to my issues. I am looking for other opportunities, but in the interim I would like to make sure I am doing all I can to be good at this.
I do a fair amount of cold-calling to potential clients as well as follow ups by phone and email. When there is some traction, I work on formal proposals, help develop project budgets etc. but once the projects start, I am out of the loop. I have other minor tasks but I am pretty siloed. Once or twice a year I get to go to a conference. I also attend related networking events about once a month, but these are usually outside business hours.
The simple answer to filling my time is probably just 'make more calls' but I am wondering if there is something I am missing. If you work in biz dev, particularly for a services-type organization, what are you doing that makes you happy and successful at your job?