How can I attract clients when I am just starting out in professional dog training?
June 14, 2012 3:10 PM Subscribe
I am currently finishing up a program to become a certified dog trainer, and will soon be thrown out into the world to do what I will. I am not assuming that this will be a full time gig to begin with, and figured that I would do classes or private lessons on the side for a while. How can I do a successful job of marketing myself for these kinds of things? I have a couple of specific questions.
posted by Quincy to grab bag (16 answers total) 4 users marked this as a favorite
Any ideas of things that I can do to give the classes that I offer a little something different to make them stand out to potential clients? I had some ideas that I quickly nixed for different reasons: wine night, no - because while it’s a good way for the owners to go into training relaxed, it’s not really conducive to having your dog along. Singles classes, no – because I don’t live in a huge singles city, and I foresee a group of 10 women and their dogs staring at each other. Fun ideas welcome!
Advice on starting a successful dog blog? I’ve had a blog before, but it has been anything but successful. I’d like to start something where I can self promote, but I’ve also potentially do a doggie advice column, which wouldn’t work unless I actually had readers to give advice to. I figure that it would be a good way to advertise my services while keeping me current, and helping dogs and their owners out.
At any rate, what is the best way to do this for a website novice? Should I go through something like Wordpress, Blogger or Tumblr? And which of those is best if so? If not, is there an easy way to do your own site for someone like me? I know literally nothing about HTML etc. And possibly most important of all… how do I get the readers to come?