Why do people use (tm) and (c) and (r)?
September 7, 2011 2:18 PM Subscribe
What are the rules, or guidelines around the use of the (tm), (r) and (c) signs? They seem to be ubiquitous in corporate English, but as far as I can tell they're both unnecessary and ugly. Is putting a (tm) on a trademark something that's considered a required prerequisite to protecting it?