The A to Z of being a DMP
August 27, 2011 12:43 PM Subscribe
I'm about to become a Digital Media Producer! Awesome! Help me do really well in a role that is new to me.
I have been offered a role with a digital agency and I'm pretty sure it's my dream job. I'm going to be one of a team of Digital Media Producers (DMPs). The role as it has been explained to me combines project management, copywriting, working with clients and essentially being the man in the middle that sits between the account teams, the client and the web developers and designers.
The agency that is hiring me know that I have done all of these tasks individually in previous roles, but only two or three times within the scope of a single digital project. I'm coming from a more traditional advertising agency background where I was a communications consultant that sometimes worked with a digital team. I'm going to go through an induction with the new agency and be trained in their way of managing projects (which no doubt will improve on my own self-taught project planning and management skills), but I'm keen to find out more about what I can expect from this role and what skills I should be looking to develop.
- Are there any MeFite web developers (or account people) out there who have worked with a really good web producer or DMP and can tell me what made them good?
- Any MeFite DMP's or people in similar roles care to share what their job involves and how they manage it?
- Finally, I'd really like to become proficient enough with HTML and CSS (I can figure out what a block of each does at the moment, but my actual coding and troubleshooting is quite basic at the moment) to be able to work closely with web developers. Can anyone recommend good blogs, books and other resources I can use to build my knowledge? Equally what are good resources on the web standards, accessibility and UX side?
This agency is in the UK and is under 40 people with what seems from the interview process to be a really friendly, supportive culture, if that has a bearing on answers.
My job history - 2.5 years with a big IT consultancy doing training and comms, then just shy of five years with a recruitment marketing firm doing all kinds of communications projects, a lot of copywriting and a lot of workshops and client facing stuff. Been on the internet and fiddling about with Wordpress and things since my teens.
I have been offered a role with a digital agency and I'm pretty sure it's my dream job. I'm going to be one of a team of Digital Media Producers (DMPs). The role as it has been explained to me combines project management, copywriting, working with clients and essentially being the man in the middle that sits between the account teams, the client and the web developers and designers.
The agency that is hiring me know that I have done all of these tasks individually in previous roles, but only two or three times within the scope of a single digital project. I'm coming from a more traditional advertising agency background where I was a communications consultant that sometimes worked with a digital team. I'm going to go through an induction with the new agency and be trained in their way of managing projects (which no doubt will improve on my own self-taught project planning and management skills), but I'm keen to find out more about what I can expect from this role and what skills I should be looking to develop.
- Are there any MeFite web developers (or account people) out there who have worked with a really good web producer or DMP and can tell me what made them good?
- Any MeFite DMP's or people in similar roles care to share what their job involves and how they manage it?
- Finally, I'd really like to become proficient enough with HTML and CSS (I can figure out what a block of each does at the moment, but my actual coding and troubleshooting is quite basic at the moment) to be able to work closely with web developers. Can anyone recommend good blogs, books and other resources I can use to build my knowledge? Equally what are good resources on the web standards, accessibility and UX side?
This agency is in the UK and is under 40 people with what seems from the interview process to be a really friendly, supportive culture, if that has a bearing on answers.
My job history - 2.5 years with a big IT consultancy doing training and comms, then just shy of five years with a recruitment marketing firm doing all kinds of communications projects, a lot of copywriting and a lot of workshops and client facing stuff. Been on the internet and fiddling about with Wordpress and things since my teens.
Response by poster: Thanks sweetkid. Anyone else? Shouldn't have posted this on a weekend, silly me.
posted by Happy Dave at 7:37 AM on August 29, 2011
posted by Happy Dave at 7:37 AM on August 29, 2011
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posted by sweetkid at 7:27 PM on August 27, 2011