Do you trust internet review sites?
August 26, 2011 2:46 AM Subscribe
Which review sites you trust best? Homemade looking ones or professional looking ones?
I have a website that mainly publishes reviews of a certain kind of product. It has been running for two years and has a decent amount of traffic. I am a person with interest in the subject and good experience, having worked for the main players in the product department for a good number of years.
My current webdesign is a blog. It's a pleasant-looking blog (if I might say so myself) but still a blog like a million others out there.
I am looking into redesigning it (having it redesigned) but I have a fundamental doubt: if i go for a cleaner and more professional design, would people trust me more (hey, this is not just a guy in the basement, it's actually a website that does this thing professionally) or less (hey, I don't want a big company to review this product, I want to know what joe-nobody thinks about it) ?
Reviews will be the same, done by me or some of my trusted reviewers - the look and feel of the website though would be different.
So - who do you trust? CNET.com or the dude who writes reviews in his mom's garage?