Web Copywriting Tips
June 21, 2011 3:12 AM Subscribe
What are your top tips and resources to help me write the most amazing website copy ever?
posted by rubbish bin night to writing & language (9 answers total) 24 users marked this as a favorite
I'm a professional copywriter, but I've never done a website before. I now have to put together an eight-page website on a tradesman and his products. Assume that I could figure it out for myself, but that I'd really like any extra advice I can get.
The guy in question doesn't really know what he wants, which gives me free rein (don't worry, I've got that potential recipe for disaster under control). I know the basics of SEO, so that's not really an issue - I am looking for resources that are aimed at professionals who want to create amazing sites that are worth reading, not just get clicks. Any info appreciated, from deciding how to structure the website onwards.