The opposite of xenophobia, but in Mexican Spanish?

January 4, 2011 4:11 PM

Mexicofilter: I overheard a bit of Mexican slang a while back, and I'm trying to recall it. The word I'm looking for basically means "preference for North American and European trends/culture/identity/technology and hostility/fear of/towards things from Mexico". Of course, it ends in "ismo". Any ideas?
posted by The Giant Squid to writing & language (4 answers total)

Pochismo?
posted by infinitywaltz at 4:21 PM on January 4, 2011

Malinchismo.
posted by Locochona at 4:59 PM on January 4, 2011 [3 favorites]

That's it! Malinchismo!

In context:

Y falta agregar los "arreglos en lo oscurito", El PRIANRD, el malinchismo recalcitrante, los noticieros chafas y la selección nacional.
posted by The Giant Squid at 5:08 PM on January 4, 2011

Malinchismo is named after La Malinche.
posted by cobain_angel at 6:36 PM on January 4, 2011