so you take your CMS and QA it and what about the API?
December 9, 2010 7:03 PM Subscribe
Recommendations for books on digital/interactive ad agency production process?
posted by apostrophe to computers & internet
I want to learn more about the nitty-gritty of process for digital/interactive advertising process. Something that would explain all the types of banner ads, best practices in general, HTML email production, Facebook app & web site production. That kind of thing. I know the technology is changing every day, and I could google these things individually, but am hoping there are some "for dummies"-esque books about production/project management in this arena. Help me out, nerds!