Help me publish my book online
October 27, 2010 1:02 PM Subscribe
How do I get started as an information product publisher, when I am not writing one of those rah-rah-make-millions-on-the-internet type books?
I'm planning to write an information product (e-book, kit, etc.) about a specialized area relating to higher education (and possibly others on related subjects). I'm taking as my role model these people: . (No relation)
I need some help getting started. I've read all the posts on the green and some related forums but am lacking information on how to start the process.
Questions:
- How to set up a site like that -- is it Wordpress? Can I do it on Weebly? Where can I easily set up a site that will allow me to sell an information product (ebook, kit, etc.) and replicate the site easily for other products in the future?
- A-B testing -- How do I manage A-B testing for different versions of the website? Is there widely available software that will let me rotate among different versions on my site?
- What have you learned in the process of publishing ebooks/info products that might be helpful?
- What should I be reading that is a) free b) is more focused on traditional areas of expertise and not internet marketing itself?
(By the way, I posted something similar for a friend last week, but now I'm getting interested for myself, so slightly similar question.)
I'm planning to write an information product (e-book, kit, etc.) about a specialized area relating to higher education (and possibly others on related subjects). I'm taking as my role model these people: . (No relation)
I need some help getting started. I've read all the posts on the green and some related forums but am lacking information on how to start the process.
Questions:
- How to set up a site like that -- is it Wordpress? Can I do it on Weebly? Where can I easily set up a site that will allow me to sell an information product (ebook, kit, etc.) and replicate the site easily for other products in the future?
- A-B testing -- How do I manage A-B testing for different versions of the website? Is there widely available software that will let me rotate among different versions on my site?
- What have you learned in the process of publishing ebooks/info products that might be helpful?
- What should I be reading that is a) free b) is more focused on traditional areas of expertise and not internet marketing itself?
(By the way, I posted something similar for a friend last week, but now I'm getting interested for myself, so slightly similar question.)
I have a Wordpress site. I don't do A/B testing. I test, I refine, but I find I've worked in marketing for years, so I don't think A/B is the only way to go. You *can* just start and work from there. Don't get caught up in all these products for A/B testing.
Write good products. Create stuff that's real. Be credible. Engage people. It's basic marketing and community building, really.
posted by acoutu at 10:39 PM on October 27, 2010
Write good products. Create stuff that's real. Be credible. Engage people. It's basic marketing and community building, really.
posted by acoutu at 10:39 PM on October 27, 2010
This thread is closed to new comments.
posted by alternateuniverse at 3:27 PM on October 27, 2010